Importance Of PPC in Marketing Strategy in 2021 - PowerPoint PPT Presentation

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Importance Of PPC in Marketing Strategy in 2021

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In the present day, having an online presence is essential for a brand. But after creating an identity online, the question lies on how to spread your brand awareness and to earn revenue through it. PPC has provided the solution for those who want to adopt a short-term marketing strategy. A proper goal-oriented strategy is necessary for your PPC campaign to be successful. – PowerPoint PPT presentation

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Title: Importance Of PPC in Marketing Strategy in 2021


1
Digital Marketing Companies Importance Of PPC in
Marketing Strategy in 2021
2
PPC Agency in Delhi
With digitalization, almost everyone has access
to the internet. This had made access to various
information and data very easy. The cut-throat
competition in the business field has given rise
to various online marketing strategies. It is
essential to know your target audience, and
according devise your strategy. PPC ads allow you
to improve you're your brand image as well as
SEO. PPC Agency in Delhi specializes in improving
your website through PPC marketing.
pr_at_tyccoincommunication.com
8527315777
3
What do you mean by PPC?
for a Start-up
Pay-Per-Click
PPC or pay-per-click is an online advertising
model. Every time a viewer clicks on the
advertisement, the publisher gets paid by the
advertiser. PPC can be used across a wide range
of internet platforms. The types of PPC ads are
search ads, display ads, and social media paid
ads.
pr_at_tyccoincommunication.com
8527315777
4
Why is PPC important as a marketing strategy?
Immediate results and consistency
PPC advertising gives the publisher the advantage
of receiving the results as soon as the ads are
enabled. The PPC can generate revenue quickly. It
is highly beneficial for those who want to do
short-term digital marketing. A successful PPC
campaign can notify the audience about business
and social media platforms.
pr_at_tyccoincommunication.com
8527315777
5
Achieving the business goal
The most compelling reason for using PPC is to
achieve the targeted business goal. PPC can
support the business by offering advertisements.
It also spreads awareness to potential customers.
The type of PPC designed for search engines
generates sales, leads, brand awareness, and
website traffic. In social media, it improves
post engagement and brand awareness. All these
help in achieving your business goal.
pr_at_tyccoincommunication.com
8527315777
6
Generating business revenue
The most essential way to maximize your revenue
is by advertising your business. People should be
aware of your brand for you to have maximum
outreach. PPC plays a vital role in marketing
your brand online. The ads on the search engines
are specifically designed to generate sales. It
also generates website traffic, brand awareness,
offline conversion, session conversion, and more.
pr_at_tyccoincommunication.com
8527315777
7
Benefits of PPC as a marketing strategy
Advertisement
The right PPC campaign can boost your marketing
strategy. This will maximize sales, website
traffic, brand awareness, etc.
pr_at_tyccoincommunication.com
8527315777
8
Improves SEO performance
  • PPC assists in discovering valuable organic SEO
    keywords.
  • It also creates brand awareness, increasing
    organic traffic, and many more.
  • All these are important for improving SEO
    performance.

pr_at_tyccoincommunication.com
8527315777
9
Tracking data
PPC advertising through Google Ads is easy to
keep track of and is readily available. Google
Analytics, along with google ads tools, can help
track data. The data include performance details,
impressions, clicks, and conversions. All these
are necessary factors for strategizing your
business goals. An emphasis on the right PPC
campaign can help you grow your business. It is
highly beneficial for those seeking short-term
marketing. Best PPC Company in Delhi offers the
best possible strategies for PPC marketing. It is
to optimize your target sales and business
growth. It helps you grow your revenue as well as
improve your SEO.
pr_at_tyccoincommunication.com
8527315777
10
THANK YOU
pr_at_tyccoincommunication.com
8527315777
11
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