Right Hit of Channel Partner Program Is Equal To 500% Turn Over Growth. (1)

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Right Hit of Channel Partner Program Is Equal To
500 Turn Over Growth.
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• Making the decision to invest resources in
  starting a channel partner program can be
  daunting, sending even the most risk-averse
  entrepreneurs into a cold sweat. Companies across
  all industries, though, are finding the benefits
  of strategic partnerships far outweigh the cost.
  Partnering with a Channel Partner can lend your
  company some much-needed credibility, It can
  also expand your distribution channels, improve
  your industry knowledge, support your marketing
  efforts, and increase your lead generation.
  (BBGV1722021)
• These benefits only come to those who choose
  their partners wisely and establish strong
  relationships and a culture of sharing with their
  partners. But for those who choose to start their
  own channel partner program, the benefits are,
  without doubt, worth the effort.
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• 1. Accelerate Growth by Scaling Your Sales
• One of the biggest challenges to growing your
  revenue? You only have so many salespeople. Even
  if you hire the most efficient reps, give them
  the best tools for boosting their efficiency, and
  relentlessly remove any distractions, they still
  have the same 24 hours in the day as the rest of
  us. Sure, you can hire more reps, but its a
  solution that is difficult to scale efficiently
  and it cuts into your margins.
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• Instead of selling directly to the end customer,
  a channel partner program helps you scale your
  sales faster and more efficiently. One channel
  manager paired with multiple channel partners can
  bring in the same amount of revenue as five or
  six sales reps, at only a small fraction of the
  cost. Additionally, once youve set up your
  partner relationship management platform,
  bringing on new sales partners is typically
  easier than hiring and training a new
  salesperson.
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• 2. Reach New Markets and Customer Segments
• In addition to driving new growth by scaling your
  sales operations, partnering can help you quickly
  expand your business into new markets or customer
  segments that might be difficult or even
  impossible to reach on your own. This could
  include customer groups that are too expensive to
  reach through conventional marketing channels
  like paid advertising, moving into a new product
  or service vertical, or expanding into new
  geographical markets.
• Strategic partnerships are crucial, especially
  when youre looking to expand internationally.
  The majority of mid-size businesses simply dont
  have the expertise or resources to go through it
  alone. Partnering with companies who already
  understand the lay of the land and have
  experience in the country youre expanding into
  makes everything more efficient and
  cost-effective, from marketing and customer
  access to ensuring regulatory compliance.
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• 3. Elevate Your Offering to Better Solve Customer
  Problems
• Creating a comprehensive package of products and
  services that meet the needs of their customers
  while also juggling cost and resource constraints
  is an ongoing problem for nearly every company.
  Partnerships can help improve the range of
  products and services both you and your partners
  can offer, better meeting the needs of your
  customers without the need for additional
  development cost or time investment.

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• 4. Leverage Additional Reach and Trust from
  Recognized Brands
• One of the fastest ways to elevate your content
  and increase the reach of your marketing
  campaigns is to create strategic marketing
  partnerships with larger companies, a process
  known as co-marketing. By leveraging the
  relationships and reach of brands larger than
  your own, a well-managed partner program can help
  you work together to expose both your own and
  your partners brands to new audiences, driving
  additional awareness, leads, and revenue, with
  less work.
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• 5. Reduce the Cost of Acquiring New Customers
• Also known as CAC, customer acquisition cost is
  one of the key metrics measured by all sales
  teams. By managing the ratio of how much you
  spend to acquire that customer, and how much your
  customers spend on your product across their
  lifetime (LTV), business owners can get a quick
  check on how healthy their business is. Its
  Business 101keeping your CAC as low as
  possible in relation to your LTV can help ensure
  your business remains viable and competitive in
  the market.
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• 6. Build A Sense of Community Around Your Company
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• One of the difficulties when working with a
  diverse range of sales partners is building a
  sense of community. Instead of just covering the
  basics, an engaging channel partner program can
  help build a sense of community around your brand
  and your product or service. A well-run partner
  program is an amazing resource for driving
  partner engagement, improving loyalty, and
  improving your revenue.
• You dont need to run a conference at the scale
  of Uniteeven an online community can help build
  a sense of community among your channel partners.
  A thriving partner community cannot grow on its
  own, however. It needs to be fostered by you.
  Spend time engaging with your partners, and
  helping them engage with each other, and youll
  soon see the benefits.

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• 7. Create Stronger Relationships with Customers
  and Partners
• Traditionally, companies have looked at
  partnerships as tools for reducing costs and
  increasing returns. While these are admirable
  goals for any business, most partnerships put
  little consideration into the end customers and
  partners, in spite of the fact that those very
  people were the source of the returns they
  sought.
•  Today, the strongest partner programs put
  relationships first. Companies across many
  industries have realized that more value comes
  from strategic partnerships that establish a
  culture of sharing and community between
  partners. In fact, IBM found that highly
  collaborative partners see a 40 percent increase
  in revenues, versus the 12 percent average seen
  by less collaborative partners.
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• 8. Do you need help?
• Do you also want to make your business successful
  by having Channel Partner model? Do you need our
  help? You too can take a step forward. Contact us
  for more information.
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• Contact Us
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• Ph  91 92220 86563
• Address 450, Mastermind One - IT Park, Royal
  Palms, Aarey Colony, Goregaon(E), Mumbai,
  Maharashtra 400065.
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