Demystifying Secret Behind Uber & Airbnb & Their Exponential Success - PowerPoint PPT Presentation

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Demystifying Secret Behind Uber & Airbnb & Their Exponential Success

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While competition increased over the years, technology became a significant part of everything, but fundamentals remained the same. When a brand introduces a product in a market, a lot more comes with it. – PowerPoint PPT presentation

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Title: Demystifying Secret Behind Uber & Airbnb & Their Exponential Success


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While competition increased over the years,
technology became a significant part of
everything, but fundamentals remained the same.
When a brand introduces a product in a market, a
lot more comes with it. Ever thought what made
big businesses like Uber to grow steadily? A
large contribution of on-demand businesses
overnight success is a result of building
on-demand businesses like Uber and garner more
and more clients. Along with this, performing
efficient market research and excellent customer
service are the most important ingredients of
successful businesses. There are some growth
hacking strategies which startups can immediately
jumpstart and aim for fast results. Reaching
Product Market Fit Gaining the attention of
customers that love your product and are willing
to pay for it is like winning half a battle
already. Large number of enterprises including
startups go through several phases of
experimentation before they reach product market
fit. Those who fail at this stage fall prey
towards making a mistake of tweaks to their
product, changing customer focus or sometimes
industry. Therefore, an obsessive amount of focus
is given to address the definite need of your
target customers. No amount of growth strategy
can sustainably sell a flimsy product. Here, make
your product easier to use than your competitors,
simplify work and save time.
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MVP Approach Uber, Airbnb, Dropbox, at one point
their existence have been associated with MVP.
An MVP is an absolute version of your app or
product that includes a minimum number of
features. This is specially built with the single
purpose of testing your assumptions and
validating ideas so that time, cost and efforts
should be kept to minimal. One of the brilliant
examples of this is Dropbox. They head started
with a simple video detailing the effect of the
product that makers wanted to launch. As
expected, the video proved to be very successful
and gave them the feedback to validate their core
assumptions. Viral Campaign The viral growth
strategy amicable sits into growth hacking aims.
Practically, it means that your strategy sustains
and expands across various channels and
platforms. This not only means that you are a
solemn entity that is fuelling a strategy, your
users, partners, and employees altogether work
towards sharing and spreading your product, brand
or services to enable fast results.
4
Build communities and stay connected with
audience YouTube is by far considered as one of
the biggest platforms for content consumption.
Planning a long term strategy to expand your
market presence at the platform gives you bigger
ROI than any other paid promotion such as
television or billboards. A content that is
informative and engaging would build trust,
reputation and help your brand trigger
associations, which ultimately benefit your
product greatly. Corporations endeavour to
achieve strong brands prestige.Those who are
generalized with growth hack ideas at an early
stage are called iconic only when they stand the
test of time by offering something that grasps an
emotional connection with customers. Rely on
professionals from the industry and build
on-demand businesses like Uber, create an app
like Uber and estimate the cost to develop an app
like Uber with Zimble Code experts. Article
Resource - https//zimblecode.com/demystifying-sec
ret-behind-uber-airbnb-their-exponential-success/
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