Title: The Ultimate Checklist for Best eCommerce Website Design
1The Ultimate Checklist for Best eCommerce Website
Design
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2Top Checklist for Best eCommerce Website Design
eCommerce designing has become an important
aspect, and eCommerce sales are soaring high
every year. There are several factors like
customer services, trustworthiness, return
policies, shopping costs, brand recognition, and
product quality that determine the entire
success of the eCommerce website.
User experience is the primary factor to build
the best eCommerce sites, and it also provides
complete satisfaction to the customers. The best
product websites with product detail page
design, and product page design, will make the
customers come back each time to your product
again and again.
Walmart, Amazon, and other popular eCommerce
brands utilize the importance of the eCommerce
website development practices to provide the best
factors that the customer needs. Lets check out
the best eCommerce website checklist for creating
an excellent eCommerce website design.
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3Responsive Website
Make sure your website is responsive when you
design your eCommerce website. Many types of
research state that 70 of users use their
smartphones to purchase their favorite products.
Cart Icon and Checkout Button
Make sure you have a cart or basket icon
displayed clearly on every page of your eCommerce
website. It will help the customers to purchase
the product easily wherever they are on
your eCommerce website. Apart from that, your
checkout button should be visible to make
purchases.
Search Bar
A good eCommerce website design should have a
search bar at the top on every page of the
website. The search bar will help the user to
find their preferred product on your site. Its a
better idea to provide suggestion terms related
to their search terms, which would be an added
benefit.
Navigation Menus
To find the various product categories, you need
to provide a clear navigation menu on your
eCommerce website. Ensure you use simple terms
to segment your products so that users can find
their preferred product easily.
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4Contact Information
Dont forget to add the contact information
displayed on the top or bottom of each page. It
helps to decrease buyer anxiety and also provide
an assurance for the user that they can contact
you for any queries.
Consumer Confidence
Maintaining consumer confidence is more important
as cybersecurity is the first thing every online
shopper looks for in an eCommerce website. Make
sure you have different pages like customer
testimonials, privacy policy, delivery
information, why shop with us, and return policy
on your eCommerce website. You can link this
page internally or provide a link in your footer
in a clear manner.
Big Brand Logo Matters
Ensure to include the logo of big brands that you
sell in possible pages of your website. It
provides the customer with what products you are
selling and adds prestige and authenticity to
your brand.
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5Call to Action
Your call to action will make the visitors
explore your site. If you are up with a promotion
or sale on selected products, make sure to
include attractive calls to action to make the
visitor check more about your products. Make
sure the calls to action are relevant to the
sales you are making.
Emotionally and Visually Appealing Photographs
Images play an essential role in the eCommerce
website. Invest in professional photography that
makes your customer emotionally attached to your
products.
Recommended for You, Featured Product, and
Top-selling
The above three options will help visitors pick
their required ones rather than search their
products from a diverse range of items on your
eCommerce website.
Include Images to Top Sellers and Calls to Action
Customers get attracted easily by visually
appealing images. You need to provide
high-quality photos of the product you are
selling and the calls to action.
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6Category Introductions
Based on your industry, provide category
introduction in a simple and precise manner along
with relevant, high-quality images. It helps in
enhancing customer engagement.
Availability of Stocks
Ensure to list the number of stocks available for
the products that you are registering.
Sorting and Filtering Functions
Add a sort and filter function to your eCommerce
website development. It helps your visitors to
check out the product quickly based on their
requirements.
Highlights Customer Favorites and Best Sellers
Customers prefer products that have higher sales
and better customer rankings. So its good to
highlight the products that have a more elevated
amount of sales and excellent customer ratings.
Customer Review Scores
The customer reviews scores help visitors
recognize the product with higher ratings and
social proof.
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7More focus on Add to Basket and Buy Buttons
Dont forget to follow the 3-second rule. Design
the Add to Basket and Buy buttons with bright
and bold colors to make it visible to the
customers.
Add to the Wish List Button
Do not make the Add to Wishlist button more
prominent than the Buy button, but you need to
provide the customer a chance to add the product
to their wish list and come back later to
purchase them.
Product Photos and Descriptions
Make sure your product descriptions are relevant,
attractive, and precise as possible. Display
product images from different angles to get a
complete overlook of the product you are selling.
Video Demonstrations
Adding video demonstration that will help
customers to know about the product transparently.
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8Estimated Delivery Date
You need to provide a rough estimation of when
the product will be delivered to the customers.
Provide them with an estimate when the product
is on their doorsteps by showing an estimated
delivery date and time.
Return to Shop Button Matters
Do not forget to include the Return to Shop
link in your eCommerce product page. Customers
would feel about returning the items in the
carts to the shop and browse more products to
purchase more items.
Delivery Options and Payment Mode
Provide customers with every delivery option
available. Customers sometimes prefer products to
be delivered instantly rather than after some
days. In this case, you need to provide delivery
options if the products will be delivered on the
same day or the next day. Provide them with every
significant payment mode option, like net
banking, UPI, debit card, credit card, PayPal,
Paytm, and more.
Security Badge
You need to have a security badge or SSL
certifications to indicate to customers that your
eCommerce website is safe for purchase. The
above eCommerce website checklist will help
optimize your eCommerce website design for
conversions.
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