AppexBest Software Testing course Training Institute

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DIGITAL MARKETING Appex Technologieswww.appexte
chnologies.com
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SEO

• SEO Fundamentals
• SEO Business Objectives
• Keywords
• SEO Content Plan
• Search Ranking
• SEO Performance
• Fundamentals of Paid Search
• Google Ads
• Search Campaign Management
• Search Campaign Measurement

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ONPAGE OPTIMIZATION

• Internal Linking
• Navigation
• Text Link
• Link Destination Consistency
• Anchor Text Variety
• Image Alt Attribute
• Image Tittle Attribute
• Page Titles

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• Meta Tages
• Meta Description
• Meta Keyword
• Heading Sub Heading
• Text Emphasis
• Tittle Attribute
• HTML Cleanup
• URL Structure

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