PPC Keyword Research Guide: How to Do it Right

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PPC Keyword Research Guide How to Do it Right

• Here we will provide the guidelines to do perfect
  PPC keyword research with free tools. Thus, you
  can target your audience and generate more leads
  for your business.
• Make a List of PPC Keywords
• The PPC KW list should be based on the landing
  page. Scan the page very well and make a list of
  important words. How will you identify the words?
  We will talk about them later in this article.

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• Some more tips for the listing stage
• Understand customers behavior. You can analyze
  Google analytics for this. Besides that, the
  easiest way is to put yourself into your
  customers shoes and search for keyphrases.  
• Search the longer phrases these are easy to
  rank.
• Try to choose targeted words, which will generate
  sales.
• Try to include various synonyms and variations to
  avoid keyword stuffing.
• These are basic knowledge of keywords selection.
  If you want to know more, then call us and
  discuss this with our SEO agents.
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• Find Words on Google Search Box
• Try to find the longer phrases of the main term.
  Then find out the positive keywords and negative
  keywords. Include positive keywords in your PPC
  ads and exclude negative keywords.
• For example, if the main keyword is shoes.
• Then, longer key phrases can be best shoes for
  men or best shoes for women under..

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• Scroll to the bottom of the Search Result
• Here you will get related searches. Choose
  long-tail key phrases from the list. This is a
  list of related searches generated by Google. So
  you can trust the words.  
• Go to Keyword Planner
• Google provides this free keyword-planning tool.
  Once you have listed the negative and positive
  keywords, search the volume and bid price on this
  tool. However, the bid price may vary, but you
  can get the search volumes and keyword difficulty
  on this. Most of the SEO service providers in
  UK use this tool to set PPC ads.
• In this way, you can start your initial digital
  marketing journey for your business. But for
  better results, you should hire the best SEO
  agency in UK.

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• For the best result, you can hire
  our budget-friendly SEO service in the UK. We
  provide the most affordable digital marketing
  packages in the UK. If you need guidance, feel
  free to call us.