A complete guide to promotional products

1
A Complete Guide to Promotional Products
2
PROMOTIONAL PRODUCTS
A product that is useful and tangible with the
brand logo imprinted on them by businesses to
grow their branding and customer base are
popularly known as promotional products or gifts.
3

• Wide range products 
• Long lasting Reach is very high
• Great Brand impressions
• ROI is very high than other advertising media
• Easy to target different audience

4
(No Transcript)
5

• Custom printed drink wares like flasks, cups,
  mugs, bottles, and glassware.
• Key rings with lights, bottle openers, flash
  drivers, and more.
• Leisure items like coasters, umbrellas, golf
  items, sunglasses, portable chairs,
• sports items, blankets and more.
• Office supplies like sticky notes, notebooks,
  rules, lanyards, ID holders and more.

6

• Personal amenities like lip balms, first-aid
  kits, hand sanitizers, sunscreen, etc.
• Promotional badges, bar mats, fidget items,
  stress reliever shapes, stubby can
• holders, confectionary and more.
• Printable business supplies like ad labels, resin
  labels, business cards, magnets
• and more.
• Tools like lights, multi-tool kits, tape
  measures, torches, etc.

7
(No Transcript)
8

• Running a gym and presenting a diary to your
  customers is not a good idea. But if you choose a
  sipper, a duffle bag, bottles or skipping ropes,
  it would justify your business type. It is
  crucial to leave a lasting impact on the mind of
  recipients by presenting the right kind of
  product with which they can correlate your name.
• A supermarket can choose a reusable bag, a
  restaurant can go with printed bar mats, a
  library can present a customized pen, a corporate
  organization can present customized flash drives
  and so on.

9

• Never think that effective marketing is difficult
  in your budget. Actually, promotional products
  are available for all business types and for all
  range of budgets.
• You can even find many unusual promotional
  products giveaway with logo under 1 that can
  engage your customers effectively. Just define
  your range and filter the products that fall in
  your capacity.
• You can compare the different products listed and
  choose one that can be well associated with your
  business type. Get it customized and see the
  magic.

10

• These are the two choices that must be
  considered. To reach to your customers instantly
  or to make your employees or people happy,
  presenting a useful and trending item is a good
  idea like you can go with ear buds, phone
  accessories, flash drives, sunglasses, vacuum
  cups and more.
• On the other hand, if your target recipients are
  elite class delegates, your precious old clients,
  or your future business partners, then choose to
  present them all-time hit items like customized
  diaries, notebooks, pen sets, or the like.

11

• Any product will do branding only until it
  carries your name beautifully on it. So, while
  making the choice, you must see whether the
  product is easily customizable or not.
• Also, the printing should last longer on the
  product to give you true value on your
  investment.
• Also, most of the customization like embroidery,
  screen printing, digital printing, laser
  printing, or engraving should be considered as it
  may bring some change to your decision.

12

• It should be your priority to have maximum return
  on your investment for a longer time. Products
  with longer shelf-life will give constant
  exposure to your brand for an extended period of
  time without any re-investments.
• Also, re-exposure to the same brand, again and
  again, will get your name registered in the mind
  of people coming across the product which might
  be beyond the limited number of recipients.
• However, it is not always mandatory. If you are
  running a fast-food corner or a sandwich shop,
  presenting a customized and reusable food wrap
  will also do, though it has not a longer
  shelf-life. So, be wise and take contextual
  decisions.

13
(No Transcript)
14
(No Transcript)
15
Thank You