5 Google Ranking Signals that makes Your Content Visible - PowerPoint PPT Presentation

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5 Google Ranking Signals that makes Your Content Visible

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Search engine optimization (SEO) increases the traffic when your content is exemplary. Google publishes content that is of high-quality and meets specific standards. – PowerPoint PPT presentation

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Title: 5 Google Ranking Signals that makes Your Content Visible


1
5 Google Ranking Signals that makes Your Content
Visible
2
Your content needs visibility on the internet,
but how?
  • Search engine optimization (SEO) increases the
    traffic when your content is exemplary. Google
    publishes content that is of high-quality and
    meets specific standards. But, the question is,
    how can you make your content vibrant and trendy?
  • Lets see what signals you can add to your
    content that can take it on the top of the Google
    rankings.

3
  • Highly-linked Content Backlinks can make your
    content more reachable to the audience, and
    backlinks are the backbone of its ranking
    algorithm. It is proven that you need a multitude
    of links to make your content more visible and
    accessible.
  • What Linkable content means
  • Depending on the material, its audience gets
    decided. Conservation of content on water would
    attract the attention of environmentalists
    educational content is for teachers, lecturers,
    students, and content related to technology
    attracts technocrats.
  • Buzzsumo tells you which content is going to
    attract more links on your subject.

4
  • Relevancy
  • Google trends the relevant content on the web it
    is a recent signal on which Google is still
    working on its modifications.
  • Exact Keywords Match
  • There is a high probability of ranking your
    article at the top when the keywords match
    precisely. So, its excellent if your title tags
    have keywords that wholly or partially match.

5
Content-Length
  • It is indicated by Google that long-form content
    generates more backlinks, therefore it ranks
    higher. So, its wise to create more linkable
    content.
  • If you get a choice between writing 1000-word
    articles or three 200-word articles, then always
    choose the longer content.
  • If you are writing content of 5000 words, then it
    is advisable to include sub-topics.
  • If you have written an answer of 500 words to a
    question, and it is clearly answering the
    question, then it is not desired to make it a
    lengthy content.

6
CONTENT ENGAGEMENT
  • It has always been an essential parameter for
    deciding the ranking of your content. If readers
    do not read your content, does it mean they dont
    like the article, or maybe they find their
    answers during the search? If people go through
    the complete content, they might feel the content
    quite engaging. So, this signal becomes
    questionable, and its dicey to analyze or
    evaluate.
  • Finteza is a new web analytics platform that
    spreads light on conversion and engagement
    monitoring.

7
  • Need help with Search engine optimization
    Services? Contact us at Propel Guru now.

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8
THANK YOU
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