Why Creating a User Journey is Important?

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How To Create a User Journey?
Ccreate Campaigns and Engage Users
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Define
User journey
A journey is defined as customizing the campaigns
according to each users lifecycle stages. In
other words, It is a visual campaign builder
that lets you create campaigns and engage users
with them on the basis of their lifecycle stages.
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Gain useful insights about your customer
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Engage users with web banners
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Attain the goal of your journey
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Different types of
user journeys
Onboarding journey A user onboarding process
begins as he subscribes to your services or
installs your app.
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Promotional journeys You can build promotional
journeys to fetch the attention of the users
towards brands.
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Re-engage journeys The re-engagement journeys
play an important role in fetching users back to
app or website.
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Advantages of creating a user journey
01 Creating a journey is not only about guiding
a user at different lifecycle stages through
relevant messages at their preferred channels.
02 Creating a journey opens up a plethora of
opportunities for you to retain them and form a
long- lasting bond with them.
03 You can create each and every journey on the
basis of conditions and logic which you will
read in the next section.
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How to create a
journey in NotifyVisitors
NotifyVisitors dashboard enables you to create a
journey by defining the blocks and
branches. Presentations are tools that can be
used as lectures, speeches, reports, and more.
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User journey consists of four major points
Triggers Triggers signify the entry points of
the users as they begin the journey.
Actions Actions refer to the activities the user
performs on the website or app and how you can
further engage them through personalized
campaigns
Conditions Conditions are the checkpoints to
redefine user experience on the basis of users
changing preferences and their real-time
interactions on the app, campaigns, or
website. Flow control Flow control is to
evaluate the duration over which users go
through a journey
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What are the steps to create a journey
Define the entry criteria The very first step in
creating a journey is to define the entry
criteria of the users.
Events You can define your target audience on
the basis of the event performed by the users.
Segments You can create segments and include or
exclude users from them on the basis of the
rules you have set for segmentation. Attribute
change Define the audience on the basis of the
change in users profile attributes.
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Main Objective
The main objective of the journey builder is to
create an omnichannel message experience to the
users as they move through different channels at
different stages.
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Once you have set the triggers to create a users
journey, its time to engage them through
different mediums. For example If you have
entered the users in the journey on the basis of
the event performed by them. i.e. app
installation, subscription, add the product to
the cart.
Personalized experiences
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Reach us
91 9015316316 support_at_tagnpin.com
www.notifyvisitors.com