Red Berries Market is subjected to see a growth of US$ 25.6 Million By 2027

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• Coherent Market Insights
• Market Research and Business Consulting Services
• https//www.coherentmarketinsights.com/
• COVID-19 Impact Tracker

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RED BERRIES MARKET ANALYSIS

• Red Berries Market, By Berry Type (Cranberry,
  Strawberry, Red Raspberry, Cherry, Grapes, Red
  Currants), By Application (Dairy, Bakery
  Confectionery, Beverages, Snack Food,
  Nutraceuticals, Sauces Fruit Preserve), By
  Product Type (Frozen, Puree, Juice Concentrate,
  Powder, Not From Concentrate), By Nature
  (Organic, Conventional), and By Region (North
  America, Latin America, Europe, Asia Pacific,
  Middle East Africa) - Size, Share, Outlook, and
  Opportunity Analysis, 2020 - 2027

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• Red berries are pulpy fruits used across various
  food applications such as beverages, bakery,
  sauces, nutraceuticals, and snacks. They are also
  used in dairy food products to enhance flavors
  such as flavored ice creams and shakes. On the
  basis of nature the market is classified into
  organic and conventional.
• The global red berries market is projected to
  reach around US 25.6 million by the end of 2027,
  in terms of revenue, growing at CAGR of 3.1
  during the forecast period (2020-2027).
• Drivers
• Growing demand for natural flavors across the
  food and beverage industry is predominantly
  fueling the market growth of the red berries.
  This is attributed to growing health-conscious
  consumers due to rising awareness regarding the
  negative health effects of artificial additives
  and ingredients in the food products. Moreover,
  the growing demand for frozen fruits is also
  anticipated to augment the market growth of red
  berries. Europe region dominated the global red
  berries market in 2019, accounting for 39.6
  share in terms of value, followed by North
  America and Asia Pacific, respectively.

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Figure 1. Global Red Berries Market Share () in
terms of Value, By Region, in 2019
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• Market Restraints
• Poor infrastructure such as shortage of power,
  lack of storage facilities, and poor roads across
  developing regions is expected to restrict the
  market growth of the red berries.

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• Market Opportunities
• Growing demand for powder form of red berries in
  various food products is expected to serve major
  growth opportunities to the market of red
  berries. Powder form red berries are widely used
  in the preparation of bakery food products, thus
  growing consumption of bakery food products
  around the globe is projected to foster the
  market growth of the red berries over the
  forecast period. Moreover, growing demand for
  fruit preserves is also expected to augment the
  market growth.
• Increasing demand for healthy bars among
  consumers is expected to offer potential
  opportunities to the market of red berries. For
  instance, in May 2018, Kelloggs re-launched
  Special K cereal bars. The snacks also contain
  cereal crispies and whole wheat flakes for a
  lighter texture. The current flavors have been
  replaced by four new flavors Juicy Red Berry,
  Milk Chocolate, Apricot Sultanas, and Dark
  Chocolate Cranberries.

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Figure 2. Global Red Berries Market Opportunity
Analysis
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• Market Trends
• The ongoing trend of low calorie and
  better-for-you beverages is expected to
  positively impact the market growth of the red
  berries. For instance, in January 2019, Boost
  Drinks has launched Boost Energy Red Berry 250ml,
  backed with love-themed advertising across
  Tinder. Red Berry is available as a 49p PMP value
  price point. Thus, the growing demand for such
  energy drinks among consumers is expected to
  foster the market growth of red berries.
• Red berries in nutraceuticals is a new and
  innovative concept in the market. Nutraceuticals
  are gaining huge demand across geriatric as well
  as health-conscious populations is expected to
  augment the market growth of the red berries.
  Thus growing sales of flavored nutraceuticals
  around the globe due to increasing geriatric
  population and health-conscious populations is
  expected to augment the market growth over the
  forecast period.

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Figure 3. Global Red Berries Market Share () in
terms of Value, By Application, in 2019
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• On the basis of application in 2019, the
  beverages segment has accounted the largest
  market share of 35.1 in terms of value, followed
  by dairy and bakery confectionery segment
  respectively.
• Global Red Berries Market - Impact of Coronavirus
  (Covid-19) Pandemic
• Beverage companies are facing reduced consumption
  and supply chain disruption challenges due to
  Corona virus pandemic. While at-home consumption
  has seen significant growth during the crisis,
  out-of home consumption has come to a standstill.
  Once the situation normalizes out-of home
  consumption will pick up again.This is expected
  to hamper the demand for red berries for short
  period. According to Coherent Market Insights,
  red berries market is expected to grow at a
  significant rate between 2020 and 2021..

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  market-insight/red-berries-market-3969

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