Jimmy Crangle -Marketing Consultant - PowerPoint PPT Presentation

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Jimmy Crangle -Marketing Consultant

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Jimmy Crangle is a consummate marketing consultant and franchise expert delivering results by leveraging a skill set of networking with a countless number of connections is always the goal. His focus is currently on being a resource to deliver exceptional results for clients. Jimmy is resourceful if you want a professional that is solutions-driven and knows all the best tips and tricks of business to maximize potential customers and clients. – PowerPoint PPT presentation

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Title: Jimmy Crangle -Marketing Consultant


1
Jimmy Crangle -Marketing Consultant
Jimmy Crangle is a consummate marketing
consultant and franchise expert delivering
results by leveraging a skill set of networking
with a countless number of connections is always
the goal. His focus is currently on being a
resource to deliver exceptional results for
clients. Jimmy is resourceful if you want a
professional that is solutions-driven and knows
all the best tips and tricks of business to
maximize potential customers and clients.
2
Marketing Consultant Role and Responsibilities
A consultant helps create a detailed marketing
plan, determine a business's marketing message,
and identify the appropriate marketing mix to get
the message out to the target market. Most
consultants are also involved in implementing
the marketing strategy. They often help monitor
results and tweak campaigns as they go to ensure
that companies get the best results from their
marketing efforts
3
What Is A Marketing Strategy
  • A marketing strategy will outline the
    organizations defined approach and objectives in
    terms of defining and establishing their position
    in the industry.  A marketing strategy can
    typically include
  • Clearly defined objectives terms of innovative
    products and valuable services
  • A promotional campaign created through analysis
    of business data
  • Profiling the businesses ideal target audience
  • Drawing marketing comparisons aligned with
    competition in the marketplace

4
What Is Marketing Planning
This adequately defines the mapping of the
creative process aimed at successfully reaching
the intended target audience. To achieve the
objectives of mapping the process, there are a
number of questions that need considering and
ultimately will represent part of the general
planning.
5
Need to Hire a Marketing Consultant
  • Both small businesses with no marketing experts
    on staff and large companies with a dedicated
    marketing department can use the advice of a
    marketing consultant.
  • Hiring a marketing consultant can
  • Supply specialized skills and expertise that a
    company lacks.
  • Provide an external viewpoint to internal
    challenges.
  • Prompt a new perspective on customers or
    marketing strategies.
  • Allow a business to focus on product development
    and overall operations.

6
 Skills Require To become a successful Marketing
Consultants
  • Marketing consultants need a mix of technical and
    soft skills to work effectively with their
    clients. These consultants are skilled in
    marketing, business, communications, and
    psychology. Many will also specialize in specific
    areas of the marketing process, such as
  • Online marketing
  • Social media marketing
  • Nonprofit marketing
  • Copywriting
  • Print or TV advertising
  • Public relations
  • Direct response marketing

7
Marketing Consultant Responsibilities
  • Support with marketing in global business group
    for liquid alternatives.
  • Perform with portfolio managers plus product
    structuring teams to prepare marketing
    presentations.
  • Ensure to handle ad hoc queries from current and
    prospective investors.
  • Perform on proposals requests and facilitate to
    develop product information databases.
  • Participate in product development, consultant
    relations, industry research and evaluation,
    product reporting as well as client service.
  • Consult on marketing campaigns and assist
    marketing collateral development inclusive of
    seminars, collateral, mailers, newsletters,
    brochures and varied core and promotional
    security.
  • Utilize internet-based marketing solutions of LPL
    Financials along with online support tools to
    present detailed sales plus marketing toolkits.

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