What eCommerce trend will add value to your Magento 2 site in 2020?

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With the advancement of technology, predicting
online customers demand has become challenging.
It is ever-evolving. Being an online business
owner, keep a pace with the changing trends to
stay ahead in the competitive market. Before you
began to check the trends, your website must be
updated and meet the needs of consumers. If you
have a Custom Magento Development website,
then updating it to Magento 2 is the number one
change that you need to embrace. Furthermore, you
need to know the benefits of this update and how
it would add value to your eCommerce
business. In this article, well be discussing
the latest eCommerce trend that will add value to
your Magento 2 site in 2020 Mobile-first
followed by Desktop All the millennial and the
youngsters shop online via smartphones. According
to a survey by BigCommerce, it revealed that
millennials and Gen Xers spent 6 hours, around
50, as much time shopping online each week as
compared to four hours spent by their older
counterparts. The traffic towards eCommerce
websites from mobile devices is surpassing that
from Desktop or tablet. Thanks to its light
content and convenience, providing access anytime
anywhere! However, people usually browse on
mobile phones and purchase Desktop because they
find it more secure.
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• Automation and Chatbots
• Have you heard of chatbots in the eCommerce 2018
  trend? If yes, then you might be wondering why
  were mentioning it again for 2020. Well, the
  automation and chatbots have a lot of potentials
  if you embrace in your Magento 2 Custom
  Development. It will help you enhance the online
  experience of your customers significantly. It
  probably focuses on the customer service stage!
  Automation can help you in the following ways
• Assign multiple and flexible roles within an
  eCommerce business
• Cut down on redundant workloads and manual tasks
• Simplify workflow from storefront to backend and
  vice versa
• Helps to save time, leverage efficiency and
  increase the chances of profits
• Chatbots - EA means making communication
  effortless. It can help you in the following
  ways
• Personalized recommendations- EA means knowing
  which products to show for customers interest
• Marketing automation- EA means turning visitors
  to revenue using personalized and useful content
• Dropship automation- EA means making the
  purchase more comfortable, especially from order
  checkout to delivery

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• Voice Search
• People search by voice for ages, which is not a
  new term. Many customers are a fan of Google
  they ask first, text later. The following
  statistics prove my words
• 58 of consumers have used voice search to find
  local business information in the last few years
• 27 of consumers explore the website of a local
  business after performing a voice search
• In 2020, it is expected that 50 of all searches
  will be voice searches
• Therefore, you must embrace optimize voice search
  for your eCommerce business or your competitors
  will.
• Product visualization Virtual Reality and
  Augmented Reality
• Are you astonished by the way chatbots can create
  a personal touch with the customers? Virtual
  Reality and Augmented Reality will surprise you
  more. Adopting VR and AR in your eCommerce
  business will bring product visualization to a
  whole new level.
• Video content
• As weve mentioned above that VR and AR can
  benefit your eCommerce business immensely, but
  again it will consume your time and money.

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• Tell a story instead of showing off your business
  or products directly
• Keep it natural, short and straightforward
  30seconds or a bit more
• Blow into your video content a human touch
• Online to Offline (020) business model
• Since the online business came into trend, we all
  thought that retail companies would shut down
  soon. But soon, it was understood that physical
  selling will always be a King. Here are some
  statistics proving the fact
• Physical stores, for approximately 90 of all
  retail sales, while eCommerce represents only
  about 10. Five years from now, by estimates,
  that number is expected to be 80-20
  correspondingly
• Amazon was the only eCommerce retailer in the
  Top 10 Retailer in 2019.
• Retail websites or online shops were the initial
  sources of awareness
• This year, B2B eCommerce presents itself bigger
• For years ago, eCommerce appears to be the
  playground of B2C businesses, in which most of
  the functions and designs were developed with
  individual customers minds. But recently, that
  picture changed significantly. However, the
  number of B2C online retailers still dims that of
  B2B, Forbes has predicted the B2B eCommerce
  market will worth 6.7 trillion by 2020.
• If youre looking for Magento Development
  Company, then get in touch with iCreative
  technologies!

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