Find the right online business model for your marketplace - PowerPoint PPT Presentation

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Find the right online business model for your marketplace

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Entrepreneurs and startups are very enthusiastic about the rental marketplace ideas. But choosing the right online marketplace business model is a difficult task for entrepreneurs. In this post, let me guide you to know about the different online marketplace business models available in the marketplace, – PowerPoint PPT presentation

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Title: Find the right online business model for your marketplace


1
Find the right business model for your Marketplace
2
  • Different type of business models available in
    the marketplace are
  • Commission-based
  • Subscription fee
  • Listing fee
  • Lead generation fee
  • Freemium services

3
  • Commission-Based
  • Commission based approach help owners to capture
    money and start gaining profit even at a very low
    level of activity.
  • There are two types of commission-based fees
  • fixed fees.
  • variable fees.

4
Fixed Fees The fixed fee is a set of
percentages charged by the marketplace owners
from each seller and buyer. Variable Fees The
variable fees are adjusting according to the
total amount of bill.
5
  • Subscription Fee
  • A subscription business model is the one in which
    customers pay a fixed amount of money on fixed
    time intervals.
  • This method allows consumers to subscribe to the
    services for a monthly or yearly basis and earn a
    periodic subscription fee.
  • One of the main advantages of the subscription
    model is steady monthly revenue and gives a
    recurring revenue and budget-friendly offers to
    the customers

6
  • Listing Fee
  • The vendors have to pay the fees to list their
    offerings in the rental marketplace and the fees
    can be charged on a regular or premium basis.
  • Another method is to charge listing fees for
    promoted ads and other such features.
  • The listed fee strategy offers more chances for
    marketplace providers to earn high profits and
    guarantee for lots of visibility.

7
  • Lead generation fee
  • This method gives a better value proposition than
    the listing method because the provider has to
    pay only when they get in touch with the
    potential customer.
  • This is the way the marketplace gets revenue by
    charging the seller to get in contact with the
    customer.

8
  • Freemium services
  • In any freemium services, the marketplace offers
    for free and charges the user for upgrades.
  • There are two ways to implement the freemium
    services, either giving free charge and charge
    extra for upgrades or giving free as well as paid
    services.
  • To make a freemium model work better, the model
    should look perfect for generating revenue with a
    high conversion rate.

9


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