5 SEO Tips to Lower Down Your Site's Bounce Rate (1) - PowerPoint PPT Presentation

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5 SEO Tips to Lower Down Your Site's Bounce Rate (1)

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If you want to lower your site's bounce rate and optimize your site's conversion rate, here are some SEO tips for you. – PowerPoint PPT presentation

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Date added: 4 December 2019
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Title: 5 SEO Tips to Lower Down Your Site's Bounce Rate (1)


1
SEO Tips to Lower Down Your Site's Bounce Rate
  • WebSouls - Best SEO Company

2
Overview
  • Tolerating that your site has a high skip rate is
    similar to tolerating that perhaps, quite
    possibly, your kid isn't the most attractive
    child in the schoolyard. Of course, you think
    your valuable little holy messenger is simply
    delightful (and to make sure we're clear, we're
    discussing your site now), yet when you head into
    Google Analytics to check the numbers, your skip
    rate recounts to an alternate story.
  • It's difficult to deal with. All things
    considered, you love your site, so for what
    reason doesn't every other person?

3
  • If you want to lower your site's bounce rate and
    optimize your site's conversion rate, here are
    some SEO tips recommended by many Search Engine
    Optimization Experts that you could follow
  • Compelling Web Layout And Design
  • Most Relevant Search Terms
  • Easy Navigation
  • Relevant Content
  • Faster loading speed

4
Compelling Web Layout And Design
  • According to Google, "The more compelling your
    landing pages, the more visitors will stay on
    your site and convert. Landing pages should
    provide the information and services that were
    promised in the ad copy."
  • The appearance or design of your website's
    entrance (landing) page alone can make your
    visitors stay or leave. It could make a good
    first impression influencing your visitor to stay
    and browse further or it could (with busy header,
    sidebars, tons of ads, social media widgets
    cluttering your landing pages) force your
    visitors to leave.
  • So, one must be careful when choosing a site's
    layout theme. Many recommends Thesis theme for
    better bounce rate.

5
2. Most Relevant Search Terms
  • Optimize your site with the most targeted terms
    that is related to your products or services in
    mind.
  • Ask yourself Is my site's content on the mark
    for the most relevant search terms of my products
    or services? Will search engine users find what
    they are looking for in my site?

6
Most Relevant Search Terms
  • For instance, you are an SEO Company in
    Birmingham that provides Search Engine
    Optimization Services however, bear in mind that
    "SEO" does not necessarily mean that it is to be
    a good term to get your website ranked for it's
    too general and has too much competition.
    Searchers might be searching for articles or
    information about "Search Engine Optimization".

7
Most Relevant Search Terms
  • So to get more targeted visitors, you have to use
    keywords like "SEO Services in Birmingham", "SEO
    Company in Birmingham" etc. so they might stay
    for more than a second for they might find it
    relevant to what they are searching for.
  • Think of what searchers would expect to find when
    searching for this particular keyword as well as
    most targeted terms that are related to your
    products or services and optimize your site for
    those terms.


8
3. Easy Navigation
Make your site design user friendly and easy to
navigate. Make your products and services easy to
find and make sure that it does not take more
than two clicks to find them as well as the links
to service or product pages should be clearly
labeled.
  • Make sure to place prominent links of your top
    selling products or most popular services on your
    homepage. For instance, your top selling "SEO
    Services in Birmingham" are custom SEO Packages,
    so you must place the link to these packages on a
    certain prominent corner of your homepage for
    these are usually what your visitors are going to
    look for.

9
4. Relevant Content
Make sure that your site's content is as closely
relevant or related to the title and blog/site
niche. If you are blogging about Australia SEO,
make sure that you post articles related to
Australia Search Engine Optimization category
alone.
  • Don't write about New York if is not associated
    with Australia. Ensure that each page of your
    blog should be on-topic.

10
5. Faster loading speed
Ensure that your site has a faster speed and
minimum loading time. Do not make your visitors
wait if they do, out of sheer frustration, they
would leave the site thinking it as a waste of
time.
  • So if you don't want to compromise your business'
    bottom line, makes sure that you reduce your
    bounce rate!

11
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12
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