Magento - Enhance the Performance & Speed of the Website

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• Magento - Enhance the Performance Speed of the
  Website

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• In this digital era of continually evolving
  technologies with faster processing powers,
  people have minimal patience in waiting for a
  website to load. This highlights the need for
  online businesses to work on the performance of
  their websites. Moreover, a study by Skilled
  suggests that around 80 of the online shoppers
  would shun the website if not satisfied with its
  performance. Lets put it in the form of revenue,
  more relatable to businesses. If you are running
  an online business with daily revenue of 100K,
  page response improvement by just one second can
  fetch you excess 7 revenue. Additionally, the
  immense SEO efforts put by any business to pull
  off higher organic traffic might get a push if
  their website is fast. This is since Google
  considers speed and performance as important
  factors while deciding on the search rankings.

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• How can eCommerce businesses ensure these
  benefits? Simply hire magento developer for
  getting the website developed in Magento. Why
  Magento only? The average order size of Magento
  stores is larger than another popular CMS.
  Moreover, the average page loading speed is only
  2.6 seconds, superior to its counterparts. This
  prevents mobile users from spurning your website
  because around 65 of mobile shoppers go AWOL if
  the page takes more than 4 seconds to load.

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Crucial Factors for website performance and speed
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• Let us have a look at the factors responsible for
  affecting the performance of a website
  negatively. According to Nevina Infotech, the
  most decisive factors to be blamed for the pace
  and performance of the website are hosting
  solutions, caching, external integrations, large
  files, and the ability to handle queries. Let us
  elaborate on how Magento can rectify these
  performance bottlenecks?

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Issue 1 Caching
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• The support for caching is the essence of
  optimizing the load time for a website. Caching
  is temporarily storing portions of web documents
  on the client-side so that when a shopper
  revisits the website, it is not to be loaded in
  its entirety. Magento optimizes browser cache
  usage to store the script files as well as the
  CSS files during the initial visit of the user.
  This curtails the downloading time for further
  requested pages. The latest edition of Magento
  also supports integration with Varnish page
  caching, which makes the process even faster.
  This is because varnish cache can handle the
  requests without involving Magento servers.
  Moreover, the private data which cannot be cached
  is handled by JSON in the background, which
  passes the data to browsers asynchronously
  without interfering with the page loading to
  provide a superior shopping experience.

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Issue 2 Hosting Solution
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• The selection of a proper hosting solution is of
  utmost importance in any Ecommerce business.
  Magento gives the merchant the freedom and
  flexibility to choose the hosting platform, which
  ideally should be in proximity to the potential
  target area to enhance the shopping experience of
  the customers. The distance of the server from
  the potential customers can hugely affect the
  performance and speed of the website. For
  example, a business targeting the Indian market
  should hire magento developer in India to keep
  the dedicated hosting solution in its vicinity.

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Issue 3 Large File Sizes
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• Another major hurdle in the optimization of a
  website is the gigantic files integrated into a
  webpage, e.g. high-resolution images. Magento
  supports minification which is the process of
  eliminating comments, whitespace, and other
  irrelevant characters to shrink the size of files
  passed to the browser. It is done before the
  requests and in conjunction with caching to make
  these minified files available to all requests.
  Moreover, the PHP gd2 library provides
  compression facilities to Magento websites for
  reducing high-resolution images size.

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Issue 4 Dependency on Third-Party Extensions
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• Too much dependence on third-party plug-ins and
  extensions for major operations is a recipe for
  disaster. The external integrations if of
  inferior quality, can degrade the performance of
  the website or might conflict with other website
  features. Magento is a full-fledged CMS developed
  exclusively for eCommerce business with rich
  functionality. So, the reliance on external
  plug-ins or extensions is minimal. Newer
  companies shall ideally hire best magento
  developer who has experience in handling external
  integrations.

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Issue 5 Query Handling
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• The query handling of the platform eventually
  decides the performance of the platform. These
  queries are fired while different filters are
  being applied by a shopper to narrow down his
  search for the perfect product. The time between
  the request and the response decides the fate of
  that transaction. Magento has few enviable
  features to speed up the query response. One of
  them is the usage of GraphQL query language that
  fetches information in small data packets. Lesser
  API requests lead to lesser data to and forth
  movement resulting in rapid loading of pages even
  on slow networks. On top of it, Magento can also
  handle API requests asynchronously. It means that
  multiple requests like address validation, cart
  updates, etc. are not waiting for their turn to
  be processed. Instead, multiple API requests can
  be processed simultaneously to perk up the
  response time.

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Conclusion
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• To summarize, Magento stores are high on
  performance and speed. But, just using Magento
  doesnt suffice the need of optimization. The
  website should be checked for speed and
  performance parameters regularly, using tools
  like Google Pagespeed Insights or GTMetrix. This
  is especially required when a new third-party
  plug-in or extension is included. Companies
  without the requisite technical expertise can
  hire magento developer online to optimize the
  performance of their website.

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Contact Us

• Name- Rahim Makhani
• Website- https//www.nevinainfotech.com/
• E-mail Address- rahim_at_nevinainfotech.com
• Contact Person- Rahim Makhani (MD CEO)
• Mobile Number- 91 7572970470