Advantages of User Centric Design - Avantika University

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Advantages of User Centric Design

• Design College In India Avantika University

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Advantages of User Centered Design

• The market is flooded with arrays of products but
  only a few of them are able to win the trust of
  the customers. Why? It is because of their
  functionality and design that caters to the needs
  of the customers. This is termed as user-centric
  design.

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• Generally, a user-centered design refers to a
  design that is created according to the needs,
  expectations and requirement of the users. It
  ensures that the product is ergonomically
  designed and it is optimally functional. Today,
  user-centric design is adopted by the companies
  to attract the customers and in turn, gain utmost
  market percentage. Hence, a designer is expected
  to conduct research to understand the
  expectations of users and develop products
  accordingly. User-centered design is trendy as it
  has the following benefits

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Increment in Sales

• The consumer expectations keep on changing. So, a
  product that they loved a year ago may not be
  utilitarian to them anymore. For a company, it is
  essential to update its products and services in
  accordance with the needs and desires of the
  customers. This will attract the customers, which
  in turn, will enhance the sale.

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Customer Satisfaction

• A company can succeed in the long run if its main
  goal is to ensure customer contentment rather
  than profit maximization. The user-centric design
  ensures customer satisfaction by delivering
  products with specifications and features coveted
  by the users.

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Boost Competitiveness

• Once the end-user is obsessed with the
  product/service of a company, it is quite likely
  that he/she will choose the company over others
  till the time his/her needs are being satisfied.
  User-centered design helps to hold customers for
  a lifetime and it gives a competitive edge to the
  companies.

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Build the Companys Reputation

• A user-centered design plays an important role
  and facilitates the company to gain credibility
  among the end-users. The trust and reliance of
  the users towards the company then lead to an
  increase in its fidelity as well as status over
  the years.

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Cost Reduction

• Providing user-friendly products and services to
  the customers can reduce the cost of addition or
  improvisation of the product. Furthermore, due to
  the introduction of user-centered design, there
  is no need to redo things at regular intervals.
  This results in saving of time as well as cost.

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Productivity

• When a company considers the expectations of
  end-users, it knows what will work and what wont
  work in the market. This results in enhanced
  productivity as the products are created without
  any redos, improvisations or changes in features.

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• Clearly, advantages of user centric design is
  advantageous both for the users as well as the
  companies. The companies that give consideration
  to user-centric design are the ones that are
  successful in the market in the long-run. That is
  why companies look for efficient designers who
  can understand the needs of the customers and
  develop products accordingly. In such a scenario,
  a designer who possesses exceptional design
  skills has an edge over others.

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• If you wish to capitalize on the opportunities of
  the field, then you should pursue a design course
  from one of the top design colleges in India.
  Avantika University is the first and only
  design-centered university of India. Its design
  college is considered among the best design
  colleges in India. So, apply for admissions at
  Avantika University right away!

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Conclusion

• Avantika University is the MIT Institute of
  Design in Ujjain, MP. It follows a unique
  learning approach where the students are
  encouraged to think out of the box. Avantika
  University is the part of reputed MIT Pune.

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