Why data plays an important role in startup success…? PowerPoint PPT Presentation

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Title: Why data plays an important role in startup success…?


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Why data plays an important role in startup
success?
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  • According to data, 20 percent of startups fail in
    their first year, and only 50 percent survive
    through their fifth year.
  •  
  • Data Work as a sixth sense for prospecting sales
  • Evaluate where your company stands compared to
    competitors
  • Data helps you make better decisions
  • Data helps you to understand markets and
    customers
  •  
  • Startup businesses are a risky proposition. In
    order to stay competitive in the dynamic business
    world, Sustained growth is the only way to ensure
    the survival of your startup. This means that if
    things arent done in the most effective way
    possible, businesses will never make it past the
    first year.
  • One of the common mistakes owners make, while
    crafting a business plan, is skip over big data.
    But the use of big data can be very influential
    to the success of the company, as it offers a lot
    of opportunities and challenges to the businesses
    and can be very influential to the success of the
    company.

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  • Big data can give numbers backed by bits of
    knowledge on consumer behavior and can play a
    critical role in helping new businesses in
    regions like marketing, advertising, operations,
    inventory management, customer service, etc.
  • Big data and its influence on startups
  • Big data can help new businesses in recognizing
    and reaching out to the correct target market for
    launching product(s) and giving better profit for
    the marketing investments. Additionally, it can
    also help in understanding the client's needs and
    utilizing their requirements for structuring or
    updating offerings.
  • Why data is important for startups..?
  • 1- Base for target marketing
  • Due to a limited budget for marketing, startups
    need to have an unconventional wisdom of
    marketing to achieve a high consumer conversion
    rate. Advertising and marketing without
    data-based insight are similar to attempting to
    hit an objective in an unfamiliar dark room with
    only 2 to 3 bullets in your gun.
  • While Big Data science is evolving and is not
    fully precise, but it provides you the direction
    in which to shoot, so that your probability of
    hitting the target is maximum. So with the
    staggering help of big data, one can without much
    of a stretch adjust to the market conditions and
    accomplish a higher return on investment with
    increased sales.

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  • 2-Help in Tracking Potential Customers
  • Developing a customer base is essential for any
    kind of business success. In order to achieve
    success in the business world, it is essential to
    completely understand the market and customers.
    Being able to predict, fulfill and surpass the
    customers expectations, this is exactly the
    thing that helps startups succeed and scale.
  • Big data analytics is one of the strongest tools
    available to help manage a growing market share.
    Definite data and bits of knowledge help create
    personalized consumer engagement strategies. Such
    methods can be helpful in finding the areas for
    growth and product improvement, indicate trends
    and buying habits of the customers or detect the
    currently underserved market niches.
  • 3-Data help to know your competitors
  • Your competitors offer their products and
    services and highlight their features, their
    customers leave feedback and highlight the flaws,
    there are discussions and suggestions on various
    forums and online networking with respect to the
    direction such products and services should
    evolve.
  • Analyzing this goldmine of data will help you
    identify the room for improvement, underserved
    niches and various trends, avoid the mistakes of
    your competitors and provide exactly the features
    and services the target audience wants.
  • 4-Increase Productivity
  • Most startups carry out their businesses with a
    limited budget and are very eager to earn maximum
    value out of it. Data allow users to run the
    Experiment-Fail-Learn-Repeat cycle pretty
    economically
  • It does not just helps new businesses in reducing
    their marketing or advertising expenses, yet in
    addition, gives an additional enterprise-grade
    experiences like anywhere accessibility and
    unlimited adaptability supported by the highly
    reliable infrastructure.
  • This makes organizations more agile and enables
    them to understand and react to the changing
    market requirements more dynamically

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  • Summary
  • In the quest for growth, it is important to know
    the possibilities and go after very small
    tangible benefits. Startups can execute
    different big data solutions over various areas.
    It can be beneficial when challenges are clearly
    defined and applied to different tasks.
  • A full set of data also provides integration of
    the startup into the purchasing company and it
    can help sway the interests of the potential
    buyers because it provides the necessary data
    around the businesss success.
  • So Looking at the numbers can help greatly
    mitigate against business risks, and ensure it
    will provide some ROI and not bring down the
    company.
  •  
  • Websites Browsed
  •  
  • https//www.grow.com/blog/data-important-business
  • https//towardsdatascience.com/3-ways-to-use-big-d
    ata-to-help-your-startup-grow-6fc81f264b80
  • https//insidebigdata.com/2017/09/22/startups-not-
    ignore-big-data/
  • https//www.entrepreneur.com/article/269511
  •  

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  • Contact Us
  • Mobile NO 91 8097027355, 91 9137256150, 91
    9222086563
  • Mumbai Office Address Unit No.450, Mastermind
    One - IT Park, Royal Palms, Aarey Colony,
    Goregaon (E), Mumbai, Maharashtra 400065
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