Digital Marketing

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Digital Marketing
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• Marketing of a product through digital platforms
  like social medias, mobile phones, ad boards are
  known as digital marketing.

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Basics of Digital Marketing

• Content Marketing
• Content is the key to any form of marketing.
  Create unique and quality contents in order to
  promote your business brands.
• Content is always the first priority to promote a
  product online and offline.

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• Search Engine Optimization
• SEO is the technique of optimizing a website to
  increase the ranking of the site in google or any
  other search engine result page.
• SEO can be done ON Page and OFF Page
• Relevant keywords must be included for
  optimization

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• Social Media Marketing
• Social media platforms like Facebook, Twitter,
  Instagram, LinkedIn are some of the most popular
  sites used for digital marketing.
• SMM helps to increase the brand value which
  benefit the business growth.
• Interaction with the customers will be made
  simple through SMM
• Customer reviews and ratings can be used to
  improve the product quality.

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• Email Marketing
• Creating commercial contents and sending to a
  group of people or individuals for business
  promotion
• These emails include links to their website,
  images and videos.

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• Inbound Marketing
• Attracting people to your website by creating
  good web pages and including unique contents.
• To keep the users engaged in your website use
  chat boxes and interact with them.
• Social media is the best way to promote inbound
  marketing

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• Anyone who is interested in marketing can become
  a digital marketer. Freelance digital marketing
  is an easy way to create your own identity.
• As a freelance digital marketer in Calicut I
  will guide you to become a digital marketing
  expert.
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  Thank You