Coral Restoration Foundation(TM) and Tinsley Take Times Square - PowerPoint PPT Presentation

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Coral Restoration Foundation(TM) and Tinsley Take Times Square

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1888PressRelease - Tinsley Advertising, and Coral Restoration Foundation(TM) (CRF(TM)) have teamed up to create an eye-catching film to run on Broadway, in Times Square. Based on the famous "this is your brain on drugs" PSA from the 1980s, the film tells the story of a brain coral that’s been bleached by global warming. – PowerPoint PPT presentation

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Date added: 17 July 2019
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Title: Coral Restoration Foundation(TM) and Tinsley Take Times Square


1
Coral Restoration Foundation(TM) and Tinsley Take
Times Square
1888PressRelease - Tinsley Advertising, and Coral
Restoration Foundation(TM) (CRF(TM)) have teamed
up to create an eye-catching film to run on
Broadway, in Times Square. Based on the famous
"this is your brain on drugs" PSA from the 1980s,
the film tells the story of a brain coral thats
been bleached by global warming. Miami, FL -
This is another, in a series of initiatives
Tinsley' been working on to support the
sustainability efforts of CRF and The Monroe
County Tourist Development Council. Most people
look out at the ocean and see nothing wrong, but
were here to let everyone know there is a crisis
below the surface. Ocean temperatures are rising
and coral reefs are dying. Coral Restoration
Foundation is providing hope for the future by
growing genetically diverse corals and returning
them to areas that have been decimated by a
combination of local stressors, coral bleaching,
and disease. Our coral reefs are vital to the
overall health of the ocean, as they provide
habitat for countless species of marine animals
and help protect the mainland from increasingly
strong storms. The message that we want to get
out is that our actions have put the future of
our coral reefs in jeopardy. Working with
Tinsley, were telling people that it's not too
late, that we can still save and restore the
"rainforests of the sea" - we just need to work
together! said Alice Grainger, Communications
Director, Coral Restoration Foundation. We
live in dangerous times, and if we bury our heads
in the sand it may be too late. But Tinsley and
CRF are not giving up! We will continue to fight
for our reefs so they will be there for
generations to come. said Dorn Martell Chief
Creative Officer, Tinsley Advertising.
2
ABOUT CORAL RESTORATION FOUNDATION Coral
Restoration Foundation (CRF) is the worlds
largest non-profit marine conservation
organization dedicated to actively restoring
coral reefs. CRF was founded in response to the
wide-spread loss of the dominant coral species on
the Florida Reef Tract. Through large-scale
cultivation, outplanting and monitoring of
genetically diverse corals, CRF works to support
the reefs natural recovery processes. CRF
engages and empowers others in their mission with
dive programs, educational activities, scientific
collaborations, and community outreach.
www.coralrestoration.org https//www.instagram.c
om/coralrestorationfoundation https//www.facebook
.com/CoralRestorationFoundation/ http//www.tinsl
ey.com
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