Curved Television Market Trends, Analysis & Forecast, 2019 – 2025

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Curved Television Market Key Trends and
Opportunities
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Key Insights from Curved Television Market

• The enhanced features of these devices, such as
  high-resolution auto depth enhancer, wide view,
  and surround view, support the high demand.
  Additionally, the implementation of OLED
  technology in these devices ensures long life,
  low operational cost, low energy consumption, and
  include environment-friendly benefits. These
  features have led to the increasing demand for
  curved TVs, enhancing the viewing experience.
  Limited manufactures in the curved television
  market are providing several opportunities for
  new entrants. Another trend impacting the
  industry development is internet connectivity
  feature of smart TVs that has led to the
  availability of high-definition content. These
  trends are providing opportunities for
  high-definition devices, such as TVs and 4K
  television, increasing the market growth. These
  devices provide an enhanced viewing experience
  and due to this feature, they are gaining high
  popularity in the gaming industry.
• In the curved television market, mid-sized
  devices are expected to gain high traction owing
  to their high implementation in the commercial
  sector. These mid-sized devices are available in
  screen sizes such as 55 inches and 65 inches.
  They are installed in commercial spaces such as
  shopping malls, trade centers, and restaurants.

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Continued
The mid-sized models have gained popularity in
the home and commercial segments across the globe
due to features such as viewing experience and
depth. The availability of smart features, such
as smartphone connectivity, internet
applications, and games, will lead to a rise in
the demand for curved television market products.
The utilization of these TVs in the residential
commercial sectors has further led to the market
growth. Several malls have created a curved wall
display by using these devices, adding up to the
aesthetics of the mall. High utilization of
these devices in the commercial sector is leading
to the curved television market development.
Customer experience is an important factor in the
commercial sector implementation of these
devices, which will aid in the growth of the
sector. Developments innovations for enhancing
the customer experience, such as virtual trial
room, which saves time and increases sales will
further drive the market growth. Restaurants are
using these devices to display various food items
on the menu, which aids customers in the ordering
process.
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Major Companies in Curved Television Market

• LG Electronics Inc.
• Samsung Electronics Co. Ltd.
• Haier Electronics Group Co.Ltd.
• Sony Corporation
• Sichuan Changhong Electronics Co. Ltd

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Industry Coverage

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Regional Insights in curved television market

• The consumer electronics industry in the Asia
  Pacific region is growing rapidly, fueling the
  curved television market development. Improved
  living standards and high spending capacity due
  to increased disposable income in China and India
  are supporting the market growth. The Asian
  countries are witnessing the presence of several
  major manufacturing companies, which is a major
  factor supporting high production capacity and
  revenue generation. The North American and
  European regions have a high number of customers
  in the market due to the high spending capacity
  and demand for technically advanced devices.
  Technological advancements, such as IoT and smart
  homes, are leading to a high demand for these
  devices. The federal government announced high
  investments in the IoT technology along with
  smart city projects, supporting the market
  expansion in the region.

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