Useful Things To know For Digital Marketing Consultant Career - PowerPoint PPT Presentation

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Useful Things To know For Digital Marketing Consultant Career

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1. Website Building:- 2. Blogging/Content Marketing:- 3. Follow Industry Experts:- 4. Keep Eye On Latest Digital Marketing Trend:- 5. Analyze The Competition And Control Media Mix:- – PowerPoint PPT presentation

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Title: Useful Things To know For Digital Marketing Consultant Career


1
Useful Things To know For Digital Marketing
Consultant Career
  • Presented By- Abhinav Shashtri

2
Index Index Index
SR.NO Title Slide No
1 Introduction- 3
2 1. Website Building- 4
3 2. Blogging/Content Marketing- 5
4 3. Follow Industry Experts- 7
5 4. Keep Eye On Latest Digital Marketing Trend- 8
6 5. Analyze The Competition And Control Media Mix- 9
3
Introduction-
  • There are so many digital marketers looking for
    full-time jobs, those are but the market for
    digital consultants is growing because many
    companies hesitate in hiring large, expensive
    marketing agencies. Even the hiring of one
    highly-skilled person to train a team or manage
    the work themselves is an expensive thing. The
    exact role of a digital marketing consultant
    varies depending upon the company and product,
    and importantly a digital marketing consultant
    suggests a company on the best way to reach their
    desired customers
  • Below are some common responsibilities of a
    digital marketing consultant
  •  
  • 1. Examine the current marketing strategy and
    suggest or implement improvements in areas such
    as social media, website design, SEO, and email
    marketing.
  • 2. Researching new opportunities for companies to
    connect with their existing
    customer base and attract new ones.
  • 3. Develop company branding by designing creative
    pieces for website and social media.
  • 4. Improve a sites ranking by analyzing and
    adding relevant keywords and optimizing all web
    pages.
  • 5. Increase customer communication and engagement
    through promotion and social media campaigns
    (both paid and organic).
  • 6. Manage marketing campaigns run via email,
    social media, mobile marketing, and local
    marketing.

4
1. Website Building-
  • If you wanted to showcase your past services and
    validate your company, a well-established website
    is important as a birth certificate. Without it,
    you dont exist.
  • Today, there are various options like WordPress
    and WIX with it you can create a well-designed
    website without any technical knowledge.

5
2. Blogging/Content Marketing-
  • One of the best ways to spread information about
    your specialty and other areas of digital
    marketing by sharing hare valuable experiences,
    tips, and tricks to grow business you need to
    blogging or content marketing to boost your
    ranking on search engines.
  • The definition of content marketing may vary
    depending on expertise where you looking for work
    but the premises are always the same. It involves
    planning and creating content to help a company
    connect with prospective buyers. Digital
    marketing consultant jobs often get caught up on
    each individual aspect of the pyramid its also
    important to remember that quality content works
    best Clients need a consistent flow of good
    content in respect to achieve more leads
  • https//www.exltech.in/digital-marketing-course.ht
    ml

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3. Follow Industry Experts-
  • In the world of a digital marketing consultant is
    an ever learning process. The same strategies
    would be implemented again. Though Google and
    social media algorithms are constantly changing,
    so you need to stay up-to-date in a digital
    marketing consultant career for best practices.
  • Find some industry experts and follow them. While
    you may be starting out, they have a team of
    qualified professionals, more resources, and
    years of experience. They are your best source
    for gaining more knowledge.

8
4. Keep Eye On Latest Digital Marketing Trend-
  • Digital marketing consultants need to aware of
    the most recent patterns, tools, and technologies
    and trends to serve the organizations better
    services They need to align digital marketing
    efforts with business objectives to improve brand
    perception

9
5. Analyze The Competition And Control Media
Mix-
  • It is constantly essential to know for every
    digital marketing consultant is where the
    particular companies competitors lies who they
    are what they are doing Digital marketing
    consultant need to monitor the execution of
    digital marketing strategies accordingly.
  • You need to do research and discover the
    marketing methodologies by analyzing ensuring
    that the organization is way ahead in front of
    their competitors.
  • https//www.exltech.in/

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