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Distance Education MBA in Branding and Advertising

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MBA in Branding and Advertising this course is designed for those aspirant those who are interested in various aspects of branding and advertising like advertising campaigns, interactive digital media, audience measurement, corporate positioning, branding, consumer behavior etc. – PowerPoint PPT presentation

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Title: Distance Education MBA in Branding and Advertising


1
Distancelearning.edu.in 91 9958934646 info_at_distan
celearning.edu.in
2
Distancelearning.edu.in
DistanceLearning.edu.in is a portal focused on
distance learning courses where you can see a lot
of courses starting from Certificate level to
Masters offered by top universities in India and
abroad
3
MBA in Branding Advertising
4
INTRODUCTION
MBA in Branding Advertising programme  covers
core principles to allow students gain wide range
of knowledge, creative skills and practical
abilities across various advertising and branding
platforms. This course is designed for students
interested in various aspects of branding and
advertising like advertising campaigns,
interactive digital media, audience measurement,
corporate positioning, branding, consumer
behavior etc. This course is ideal for aspirants
who wish to follow a career in this field or move
into branding advertising role from other
background.
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OBJECTIVE
  • To provide thorough understanding of the
    utilization of advertising, integrated
    communication platforms and new media in the
    local, national and international markets.
  • To impart rigorous knowledge with comprehensive
    skills to develop students into effective
    managers.
  • To expose students to various facets of branding
    advertising like brand positioning, complain
    management, strategic promotion, market research
    and communication effectiveness.
  • To provide insights on different aspects of
    emerging market trends and different creative
    component involved in brand building.

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CAREER OPTIONS
  • Students can opt for various career options after
    completing this programme like
  • Media manager
  • Brand manager
  • Production industry
  • Business Development
  • Advertising manager
  • Advertising media planner
  • Creative director
  • Online marketing manager

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CURRICULUM
  • Semester 2
  • Business Research Methodology
  • Modern Marketing Management
  • Information Technology for Business
  • Production, Operations SCM
  • Business Communication Skills
  • Semester 1
  • Modern Business Organization and Management
  • Global Business Environment Economics
  • Accounting Financial Management
  • HR OB
  • Business Corporate Law
  • Semester 4
  • Business Ethics Corporate Governance
  • Fundamentals of Brand Management
  • Brand Positioning Strategies
  • Brand Marketing Programmes Performance
    Measurement
  • Project
  • Semester 3
  • Business Policies Strategic Management
  • Entrepreneurship Innovation Management
  • Strategic Marketing Management
  • Fundamentals of Advertising
  • Practices in Advertising

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CONTACT US
For Admissions/Students queries Send an email
at info_at_distancelearning.edu.in Or You could
call us at Mobile 91 9958934646 Whatsapp 91
8010230510 Website https//www.distancelearning.e
du.in/
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