Best Practices to Advertise your WooCommerce Web to Print Business - PowerPoint PPT Presentation

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Best Practices to Advertise your WooCommerce Web to Print Business

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Having a WooCommerce Product Designer Tool integrated with your store in never enough. Learn how you can market your business to the right customers with these techniques. – PowerPoint PPT presentation

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Title: Best Practices to Advertise your WooCommerce Web to Print Business


1
Best Practices to Advertise your WooCommerce Web
to Print Business
www.brushyourideas.com
2
If youve landed on this article means, you have
a WooCommerce web to print store which you want
to market to improve the brand visibility. But
before we share some of the best practices to
advertise a web to print business, you need to
decide what makes your store stand out in the
market? Is it the web product page, pricing
plan, product demo, support or the product
itself? You might stand out for your product
page or either post-sales support but the truth
is that you need to work on all these segments
together as a whole to turn the leads into paying
customers. Generally, an online web-to-print
store has a product designer tool integrated with
its e-commerce platform but thats not enough for
a success web-to-print business. It takes more
than that to make it big in the product
personalization market.
www.brushyourideas.com
3
One such important aspect for a successful
web-to-print business is advertising your brand
aligned with your business goals. And
advertising, in general, is important for any
business as it influences and impacts your
overall e-store performance at a large extent. I
mean how else will your targeted customers know
that youve opened an e-store? Having a
WooCommerce Product designer tool on your Web to
Print store, you should be aware of this domains
popularity. In order to make sure that market
competitors dont engulf your market share, we
have brought you the best practice to market your
WooCommerce Web to Print Business the right way.
www.brushyourideas.com
4
First Become Your Own Customer Before you
present your business services to your customers,
use the product from the customers perspective.
Create a buyers persona for your product. Does
it solve the problems of your target audience?
There might be chances that you find various
pitfalls in your product design or ideation. And
this calls for some product enhancements in the
concerned areas. Get Product Reviews Experts
say that its a guerilla method of PR. Ask your
existing customers through email conversations or
through feedback forms, surveys, etc. to share
their experience with your product. Did your
product help your customers to solve the purpose?
And if they say yes, then do not miss out on the
chance to ask them to give you a shout out among
their associates or friends.
www.brushyourideas.com
5
Make a Strong Digital Presence Its not an easy
task but it is an effective way to pick up the
pace of your store. To leverage the luxury of
organic traffic and audience, it is important to
optimize your store to the latest SEO standards.
With the right targeted keywords and audience,
you would start getting results after a few
months. Apart from that, you can also try
implementing paid marketing simultaneously to
attain the advantages of both worlds. Demonstrate
your Potential Share case studies of your happy
customers and showcase your knowledge with blogs,
guest posts, white papers, etc. That could add a
lot of value to your targeted audience helping
them make an informed decision. Promote these
case studies on as many niche sites as you can.
Its the best way to attract the prospects from
your target market. Customers believe the numbers
more than anything. Even you can share this
across your current email activities and
campaigns as well.
www.brushyourideas.com
6
Online Video Marketing Apart from internet
marketing, WooCommerce Web to Print store owners
can utilize the free online video marketing
platform Youtube. You can create videos
showcasing the products you offer. One thing to
keep in mind is to make the videos interactive
and interesting that appeal to your customers.
Create videos that have a humor element to get
traction from various social media
platforms. Build Guides and Promote! Rather
than just creating content that talks about only
your products or focus on keywords, start
creating guides that help users. For example, if
you offer customized apparels, following titles
could help to create the large audience base that
navigates customers to your store.
www.brushyourideas.com
7
  • 15 Creative Ways to Wear Scarves in All the
    Seasons
  • 10 Different Ways to Flaunt the Casual Wear
    T-shirt
  • A Complete Style Guide for Spring
  • Build Guides and Promote!
  • Rather than just creating content that talks
    about only your products or focus on keywords,
    start creating guides that help users. For
    example, if you offer customized apparels,
    following titles could help to create the large
    audience base that navigates customers to your
    store.
  • 15 Creative Ways to Wear Scarves in All the
    Seasons
  • 10 Different Ways to Flaunt the Casual Wear
    T-shirt
  • A Complete Style Guide for Spring

www.brushyourideas.com
8
Plan Giveaways We all love giveaways. Even if
its a small pen. Set time intervals and plan
various giveaways and send to the selected
winners. This way, your customers would get to
use your products which gives them a sense of
your brand. This activity would help you increase
followers on your social media which eventually
will help your brand to grow. Run Facebook Ads
for Awareness They are cheaper. Plus, you easily
get to target your audience. It is the best the
cheapest way to spread brand awareness among your
target audience. While the web to print concept
is no more a newly introduced concept in the
market, but still, the segment of your customers
might not be aware of the type of offering you
have.
www.brushyourideas.com
9
Pro tip In the display advertising, use images
that deliver your message in a way that delights
the customers and encourage them to click on your
store URLs. Participate on Forums Try to be as
active as you can in your industry forums to help
your customers solve their queries. This way,
they would get to know you as a person and your
business. Once they see you as a brand with deep
knowledge of the industry, they will turn to you
for answers which is the best way to build
long-term customer relations. Take it
Offline Nothing beats meeting potential
customers one-on-one and explaining the product
to them directly with a personal touch. This
strategy helps you in the early stages of your
business when you are still building your brand.
These offline meetings also work their charm when
you want to crack an enterprise level deal.
www.brushyourideas.com
10
In a Nutshell Spreading your effort over various
marketing channels and strategies is the key to
successfully spreading your brands name.
Utilizing a diverse set of techniques increases
your chances of success. There is a reason behind
that. If one fails, you have other marketing
channels to rely on for traffic and
leads. Already have a WooCommerce e-store? Get
in touch with us to integrate our product
designer tool here.
www.brushyourideas.com
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