Why you should have product video or product animation? - PowerPoint PPT Presentation

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Why you should have product video or product animation?

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Product demo videos are must for businesses, to explains products feature and it's benefits. Atelier is leading animation studio provides 2d and 3d product animation video for marketing. – PowerPoint PPT presentation

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Title: Why you should have product video or product animation?


1
Why Should You Have Product Video or Product
Animation?
  • Email www.atellier.in
  • Website - http//atellier.in/product-video/

2
  • Videos have been always an important part of
    marketing. It was known as advertisement or
    Television commercials which we watch on
    television. However, it was expensive matter
    creating or producing advertisements. Concept
    development, locations, artist, Music etc charges
    heck from the clients. Good quality advertisement
    roughly cost between 10 lac. to 50 lac. And
    broadcasting them on prime time on television is
    more expensive. With online platforms now having
    a business video is the must for business. As you
    can share it without any charges and you can
    reach out directly to your targeted clients.
  •  

3
  • Especially manufacturing firms need to showcase
    their product, its benefits, features, and uses.
    As product video marketing attracts more
    customers and it is an effective means to engage
    the prospect. With e-commerce websites and online
    payment getaways, many production firms started
    selling their product online.And to take
    advantage of it, it is necessary that companies
    have product animation videos. So they can
    display it online. 3D animated videos have a huge
    impact on customers than live shoot videos.

4
  • Lets see a few types of Product videos
  •        Product demo video
  •        Product teaser video
  •        Product overview videos
  •        Product launch video
  • As discussed earlier Product video for marketing
    is must to have. Before buying product customer
    likes to know its features and benefits rather
    than still image a video is more engaging as it
    gives a clear idea about its look and feel.

5
What is Product Video?
  • It is video focusing and demonstrating the
    benefits of the product. Service Industries knows
    the important of explainer or motion graphic
    videos however, now a days product manufacturer
    started producing product demo videos. These
    videos are also known as Product explainer video
    as it highlights everything about the product.

6
  • Videos of 3D Products are the best option
    available for product videos as in 3D we can
    highlight products interior as well as exterior.
    Atelier is a video animation company and we make
    sure our animated product videos just not talk
    about features of the product but we highlight
    how the product helps to solve target audiences
    issues. Animated product video has a creative
    engaging story that explains the impact of the
    product in real life.

7
  • Best Product videos can create a better lasting
    impression in the consumers mind, leaving the
    product features to be experienced rather than
    explained.

8
Why have product Animation?
  • As the name suggests this video has a special
    goal to explain companies product. Lets talk
    about service provider companies they dont have
    any product to showcase however, their services
    can be explained in this video.
  • Companies like Microsoft have product videos for
    every service they provide right from document
    management services to the CRM platform.

9
  • When it comes to manufactures product demo videos
    or animated product videos are a basic need for
    marketing. Animated video shows 360-degree
    product views. So the client can see an overall
    look and feel of the product. Its product is
    complex exploded view of the product makes it
    easy to understand.  In the 3D animated video, we
    can show a cut section of the product so the
    client can get assured of the quality of your
    product. At atellier we create photo-realistic 3D
    animated product videos.

10
  • Companies like Apple are creating product
    animation videos and using it as an advertisement
    as well.
  • At Atellier we create animated product video or
    product demo video for our clients across the
    globe.  We have expertise in creating 2D or 3D
    animated product videos.

11
Shall we opt for product video or screencast
Video?
  • A screencast is typically a real-time recording
    of an individuals actions as they browse the Web
    or works on a computer. Most of the time, a
    screencast is dry and un-engaging for viewers.
    Hence it cannot be a solution or alternative for
    animated product videos. However, screencast
    provides great assistance for current customers.

12
Now the valid question is what shall a company
opt for 2D or 3D animation?
  • No doubt 3D animated videos are looking more
    attractive and realistic and it cost little more
    compared to 2D. So budget plays an important role
    when it comes to choosing between 2D or 3D
    animation. Let us see few Best product videos
    created by atellier studios.

13
Industrial product animation.
  • Industrial products are always complex to explain
    with brochures. Our client is a manufacturer of
    oil engines wanted to showcase their product in a
    different way. An objective of a video was It
    should be engaging and it should show its
    internal working. While showing product
    engineering of the product was supposed to be a
    highlight. That was exactly we did in this
    project.
  • https//youtu.be/bhCn2lYp9tc
  • This product promotion video was used for sales
    peach and attract more client in one of their
    international trade shows.

14
Berg Schmidt
  • Berg Schmidt is an International brand present
    more than 50 countries. They are leading brand in
    the manufacturing of poultry products and animal
    nutrient supplements. They wanted to make product
    videos. Their customers were right from poultry
    owners to a farmer so we need to make sure we
    target both the sections that are B2B and B2C.
    And decided to create a single video with
    multiple languages as India we have lot many
    regional languages and especially farmers do
    prefer that. Right from writing script to final
    output everything was done in-house.
  • https//youtu.be/lFj3x80xfUg

15
Exploded View
  • An exploded view is a must when it comes to
    showing inner engineering of the product. Before
    starting working on this product promotion video
    we had a limit for video length and another task
    is to highlight internal engineering as the
    entire highlighting point would be the quality of
    a product.
  • With 15-sec product promo we nailed the
    customers needs.
  • https//youtu.be/6M4lqNeGbDQ

16
Electronic Product
  • When you are selling the product online your
    product video should look realistic so customers
    can get a look and feel of the product. While
    working on this project quality of the video was
    really important and we achieved photorealistic
    visualization for this project.
  • https//youtu.be/cOh4DV2KKNo

17
Garda Fertilizer
  • Garda fertilizers are Mumbai based Fertilization
    Company and they wanted a product video for their
    fertilizers. In this project, we delivered an
    explainer video with product demo.
  • https//youtu.be/VSCRq6GCA58

18
Consumers and Online Video
  • Does your consumer trust in online videos? Lets
    see what experts have to say.
  • The online video stats show that they love it.
    Hubspots research shows that 45 of people watch
    an hour or more of video per day.
  •  Google adds that 40 of millennials trust
    YouTube for content, and 60 say videos theyve
    watched have changed their perception.
  • Nowadays before buying a product everyone like to
    check its review and videos that how end
    consumer will use it?
  • So why to weight call us today to know free
    quotation for your requirements.

19
Thank You
Website www.atellier.in Email
ask_at_atellier.in Contact us - 9075539954
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