Why you should have product video or product animation?

1
Why Should You Have Product Video or Product
Animation?

• Email www.atellier.in
• Website - http//atellier.in/product-video/

2

• Videos have been always an important part of
  marketing. It was known as advertisement or
  Television commercials which we watch on
  television. However, it was expensive matter
  creating or producing advertisements. Concept
  development, locations, artist, Music etc charges
  heck from the clients. Good quality advertisement
  roughly cost between 10 lac. to 50 lac. And
  broadcasting them on prime time on television is
  more expensive. With online platforms now having
  a business video is the must for business. As you
  can share it without any charges and you can
  reach out directly to your targeted clients.
•  

3

• Especially manufacturing firms need to showcase
  their product, its benefits, features, and uses.
  As product video marketing attracts more
  customers and it is an effective means to engage
  the prospect. With e-commerce websites and online
  payment getaways, many production firms started
  selling their product online.And to take
  advantage of it, it is necessary that companies
  have product animation videos. So they can
  display it online. 3D animated videos have a huge
  impact on customers than live shoot videos.

4

• Lets see a few types of Product videos
•        Product demo video
•        Product teaser video
•        Product overview videos
•        Product launch video
• As discussed earlier Product video for marketing
  is must to have. Before buying product customer
  likes to know its features and benefits rather
  than still image a video is more engaging as it
  gives a clear idea about its look and feel.

5
What is Product Video?

• It is video focusing and demonstrating the
  benefits of the product. Service Industries knows
  the important of explainer or motion graphic
  videos however, now a days product manufacturer
  started producing product demo videos. These
  videos are also known as Product explainer video
  as it highlights everything about the product.

6

• Videos of 3D Products are the best option
  available for product videos as in 3D we can
  highlight products interior as well as exterior.
  Atelier is a video animation company and we make
  sure our animated product videos just not talk
  about features of the product but we highlight
  how the product helps to solve target audiences
  issues. Animated product video has a creative
  engaging story that explains the impact of the
  product in real life.

7

• Best Product videos can create a better lasting
  impression in the consumers mind, leaving the
  product features to be experienced rather than
  explained.

8
Why have product Animation?

• As the name suggests this video has a special
  goal to explain companies product. Lets talk
  about service provider companies they dont have
  any product to showcase however, their services
  can be explained in this video.
• Companies like Microsoft have product videos for
  every service they provide right from document
  management services to the CRM platform.

9

• When it comes to manufactures product demo videos
  or animated product videos are a basic need for
  marketing. Animated video shows 360-degree
  product views. So the client can see an overall
  look and feel of the product. Its product is
  complex exploded view of the product makes it
  easy to understand.  In the 3D animated video, we
  can show a cut section of the product so the
  client can get assured of the quality of your
  product. At atellier we create photo-realistic 3D
  animated product videos.

10

• Companies like Apple are creating product
  animation videos and using it as an advertisement
  as well.
• At Atellier we create animated product video or
  product demo video for our clients across the
  globe.  We have expertise in creating 2D or 3D
  animated product videos.

11
Shall we opt for product video or screencast
Video?

• A screencast is typically a real-time recording
  of an individuals actions as they browse the Web
  or works on a computer. Most of the time, a
  screencast is dry and un-engaging for viewers.
  Hence it cannot be a solution or alternative for
  animated product videos. However, screencast
  provides great assistance for current customers.

12
Now the valid question is what shall a company
opt for 2D or 3D animation?

• No doubt 3D animated videos are looking more
  attractive and realistic and it cost little more
  compared to 2D. So budget plays an important role
  when it comes to choosing between 2D or 3D
  animation. Let us see few Best product videos
  created by atellier studios.

13
Industrial product animation.

• Industrial products are always complex to explain
  with brochures. Our client is a manufacturer of
  oil engines wanted to showcase their product in a
  different way. An objective of a video was It
  should be engaging and it should show its
  internal working. While showing product
  engineering of the product was supposed to be a
  highlight. That was exactly we did in this
  project.
• https//youtu.be/bhCn2lYp9tc
• This product promotion video was used for sales
  peach and attract more client in one of their
  international trade shows.

14
Berg Schmidt

• Berg Schmidt is an International brand present
  more than 50 countries. They are leading brand in
  the manufacturing of poultry products and animal
  nutrient supplements. They wanted to make product
  videos. Their customers were right from poultry
  owners to a farmer so we need to make sure we
  target both the sections that are B2B and B2C.
  And decided to create a single video with
  multiple languages as India we have lot many
  regional languages and especially farmers do
  prefer that. Right from writing script to final
  output everything was done in-house.
• https//youtu.be/lFj3x80xfUg

15
Exploded View

• An exploded view is a must when it comes to
  showing inner engineering of the product. Before
  starting working on this product promotion video
  we had a limit for video length and another task
  is to highlight internal engineering as the
  entire highlighting point would be the quality of
  a product.
• With 15-sec product promo we nailed the
  customers needs.
• https//youtu.be/6M4lqNeGbDQ

16
Electronic Product

• When you are selling the product online your
  product video should look realistic so customers
  can get a look and feel of the product. While
  working on this project quality of the video was
  really important and we achieved photorealistic
  visualization for this project.
• https//youtu.be/cOh4DV2KKNo

17
Garda Fertilizer

• Garda fertilizers are Mumbai based Fertilization
  Company and they wanted a product video for their
  fertilizers. In this project, we delivered an
  explainer video with product demo.
• https//youtu.be/VSCRq6GCA58

18
Consumers and Online Video

• Does your consumer trust in online videos? Lets
  see what experts have to say.
• The online video stats show that they love it.
  Hubspots research shows that 45 of people watch
  an hour or more of video per day.
•  Google adds that 40 of millennials trust
  YouTube for content, and 60 say videos theyve
  watched have changed their perception.
• Nowadays before buying a product everyone like to
  check its review and videos that how end
  consumer will use it?
• So why to weight call us today to know free
  quotation for your requirements.

19
Thank You
Website www.atellier.in Email
ask_at_atellier.in Contact us - 9075539954