Benefits of PPC Advertising

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Benefits of PPC Advertising 
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Index

• What is PPC Advertising?
• 7 Benefits of PPC Advertising
• 1. Boost Website Traffic
• 2. Help to Drives Immediate Results
• 3. PPC advertising gives you the first Position
• 4. PPC Advertising is Measurable and Trackable
• 5. Build Your SEO Strategy
• 6. Only Pay For Clicks
• 7. Increases your Brand Recognition

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What is PPC Advertising?

• PPC stands for pay-per-click.
• PPC is a model of internet marketing in which
  advertisers pay a fee each time when one of their
  ads is clicked.
• Pay-per-click advertising is one of the numerous
  marketing techniques companies use to grow their
  business.

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• This advertising can be a cost-effective way to
  drive traffic to your website.
• PPC is also known as Cost-Per-Click.
• Here we explained a few of them benefits of PPC
  advertising.

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7 Benefits of PPC Advertising
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1. Boost Website Traffic

• Benefits of PPC advertising is that it helps to
  boost traffic across your entire company website
  by linking your ads to relevant landing pages.
• Having your paid advertisement appear in the
  first position of search engine results increases
  the chances of being seen.

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2. Help to Drives Immediate Results

• One of the benefits of PPC advertising is that
  marketers and business owners like its fast.
• You can advertise your ads to the thousands of
  people searching for your business.
• PPC advertising provides immediate
  gratification.

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3. PPC advertising gives you the first
Position

• Your PPC advertisements appear above the search
  results.
• PPC advertisements are the first thing searchers
  see after typing their search query.
• You can easily convert search traffic because you
  are one of the first options for users.

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• Search traffic is already interested in your
  services and products.
• Example Suppose if you are walking in a store
  and as you enter, you find what you were looking
  for buying this is how PPC advertising works.

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4. PPC Advertising is Measurable and Trackable

• You can easily measure your return on advertising
  pay. You can track which keywords, advertisements
  or ad placements that are driving the most
  return.
• You can easily install conversion tracking to
  track the number of conversions you are receiving
  from PPC advertisement.
• You can use the metrics to make educated
  decisions on the PPC advertising campaign

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5. Build Your SEO Strategy

• Insights from PPC advertising help you to build
  an SEO strategy.
• PPC advertising helps you identify the search
  keywords that are most valuable to your business.
  
• The value is determined by the search keywords
  that are driving the most conversions to your
  business.

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6. Only Pay For Clicks

• In PPC advertisement, you just have to pay when
  someone clicks on your ad page.
• Paying per click sounds good until the cost of
  the click interferes with your bottom line.

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7. Increases your Brand Recognition

• To increase the online brand recognition PPC
  advertisement help people to aware of your brand.
• Website visitors may not be ready to buy, so for
  that awareness is very important.
• By being aware of your offerings, they may
  purchase shortly.

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• Thank You