SEO – How Quality Content Attracts Real Audience for Your Online Business

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SEO How Quality Content Attracts Real Audience
for Your Online Business
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• Starting an online business is one of the
  significant goals in ones life. But its not
  easy to stand out in this non-ending
  world-wide-web. As no traffic means no money,
  it becomes important to attract more customers
  towards your business, meaning increasing organic
  site traffic.

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• To gain traffic, give your customers what they
  want whether its quality advice, information or
  approach. Here are some tried and true tactics
  that help in bringing more customers, thus
  increasing website traffic and boost up your
  business.

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Create Content Writing Strategy

• SEO (search engine optimisation) is a
  content-based marketing to drive more customers
  as well as organic traffic and sales, thus boost
  ROI.

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• Content must be optimised in such a manner that
  satisfies the query of the customers as well as
  gain their trust and brand loyalty. As we know
  that content is king for any business website,
  it must be well-written, unique and impressive
  with a view to satisfying business objectives.

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• How you present content is normally based on
  website pages content, blog content,
  infographics, social media posts, videos, forums,
  Q/As and much more.

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Website Content

• Google prefers fresh and relevant content to
  enhance the visibility of a website on search
  engines.

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• If your content is answering the questions of
  users from time to time, then a user will
  automatically notice websites value and forced
  to visit again and again. If you are serious
  about attracting more visitors to your website,
  you should go for content marketing, which is a
  type of marketing that includes the creation and
  sharing of valuable content to the audience.

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Blog Content

• Having a company blog plays an important role in
  achieving more traffic. As we know that one cant
  update products/services in his/her site from
  time to time, so updates through a blog matter a
  lot. You should regularly (once in a week)
  publish blog posts on the latest topics related
  to your niche because fresh content always
  attracts the customers to visit your site again.

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• Though content matters a lot, it wont do on its
  own. A website must have the capability to
  compete with others for top keywords. Therefore,
  the content must be keyword-stuffed. Not only
  readers expect unique keyword-stuffed content,
  but search engines too, as they are smarter than
  human beings.

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• How to Adjust Keywords in Blog An SEO friendly
  blog post content surely helps in gaining more
  traffic. Writing an SEO friendly blog post means
  to adjust top keywords to make them optimised for
  search engines. Here is a guide on how to adjust
  keywords

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• When you write blog content, take the time to
  add your main keyword in the starting and ending
  paragraphs
• As a title is the topmost place of an article
  which is noticed by every visitor, it must be
  unique and catchy in order to boost traffic to
  your website
• A good blog post optimisation requires the usage
  of just one or two keywords per post. If you use
  keywords too many times, search engine, as well
  as viewers will assume you as a spam.

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• Image alt texts also help in your search engine
  optimisation efforts. When you upload an image,
  never forget to add the keyword as alt-tags as it
  appears in your posts HTML. When the search
  engine crawls your post, keywords will also be
  crawled.
• Search engines assume a linked text more
  powerful as compared to unlinked text. So, you
  are advised to add a keyword in link or next to
  the link.

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Optimise Long-tail Keywords in Blog

• Long tail keywords are more profitable to target
  for a blog post. When you target it, you will
  surely notice that the traffic has become double
  or even triple.

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• Thats why new businesses are advised to start
  off by identifying long-tail keywords, which are
  the long search queries containing three or more
  words. Now the question arises on how to identify
  the long tail keywords. Get the help of keyword
  planner to check out the keywords, their monthly
  searches, and the competition.

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Final Words

• So, there was a guide on creating and sharing
  valuable content to attract a clearly defined
  audience and generate leads. All this comes under
  content marketing, which creates signals across
  the web to build authority with your audience. It
  is one of the best SEO benefits that no other
  digital marketing technique can offer.