How To Boost Your Own Brand With Social Media Marketing

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How To Boost Your Own Brand With Social Media
Marketing
Straight Up Digital
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Social media channels are the most profitable and
accessible traffic sources for business, because
that is where most people are. Have your presence
on 5 or 6 different local search engine optimised
social media marketing channels in Gold Coast to
get the best results. Simple, effective ways to
improve your social media marketing performance
are
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• Know your customer
• Get to know your customers well, if you are
  looking to market in business to business (B2B)
  its important to understand youre dealing with
  professionals who know what they are looking for
  and expect to also be professional. Know just how
  to approach them.
• If dealing mainly business to customer (B2C),
  then understand theyre looking for an
  emotionally exciting ride as well as wanting to
  buy a product. With all the competition, you need
  to give a good reason to check out your site or
  posting.

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• Reality Check
• Check your media campaign by creating the perfect
  imaginary customer for your business workout
  their desires, needs, wants, problems, mindset,
  probable budget, circumstances and personal
  characteristic so you can analyze your postings
  and business from their point of view.

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• Check out your competition
• See just what the competition is doing right and
  wrong, know their strengths and weaknesses so you
  can gain insights on the best marketing
  strategies. Marketing tools such as competitive
  analysis tools can help you quickly get the edge
  on the competition.

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• Employee Advocacy
• Social media is about people and interesting
  stories so try and have your employees featured
  in your advertising. Use their voices and
  pictures so your customers know they are speaking
  to real people and have already developed a
  relationship with them, it humanizes your company
  demonstrates competency and builds trust.

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• Invest in Social Ads
• Putting money into social ad campaigns that are
  targeted directly to your audience usually shows
  very good results, as you are advertising
  directly to those already interested in your
  product or service.

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• Relevant Concise and Precise
• Always only present relevant quality articles,
  your content must be exceptional, interesting,
  factual and concise. Do not include anything that
  is not relevant as this not only distracts the
  mind from your message, but it causes search
  engines to lower your ratings.

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Boosting your brand with social media marketing
is not easy as there is so much competition, but
if you want to succeed then it is essential. The
best way to do it is with providing interesting,
original, relevant content that is targeted to
your specific market and paid ads.
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Thank You
Straight Up Digital
https//www.straightupdigital.com.au