Passenger Cars Estimated to Lead the Automotive OTA Updates Market

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Over the Air (OTA) Updates Market for Automotive
by Technology (SOTA and FOTA), Application (ECU,
TCU, Infotainment, and Safety Security),
Vehicle Type (PC and CV), Electric Vehicle Type
(BEV, HEV, and PHEV), and Region - Global
Forecast to 2022
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Passenger cars are estimated to hold the largest
market share during the forecast period The
passenger car segment accounts for the largest
share of the OTA updates market for automotive.
The growth of OTA updates market for passenger
cars can be attributed to the increased
production of passenger cars across the globe.
According to the Organisation Internationale des
Constructeurs dAutomobiles (OICA) statistics,
the global passenger vehicle production has
increased from 59.9 million units (2011) to 72.1
million units (2016), at a CAGR of 3.77 over the
period of five years. Also, developing countries
such as China and India have witnessed
significant economic growth, which in turn has
increased the demand for premium and luxury
segment cars that have a number of connected car
devices. The substantial increase in connected
cars and growing infrastructure of vehicle to
everything (V2X) communication are fueling the
demand for connected car devices, which in turn
is increasing the deployment of OTA updates. PDF
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OTA updates for Telematics is estimated to be the
largest application segment from 2017 to 2022 The
growth of OTA updates market for TCU is
anticipated to be driven by the increasing number
of telematics applications. Various automotive
OEMs, especially in North America and Europe, are
offering telematics control unit as a standard
device in their vehicles. OEMs such as General
Motors (U.S.), Mercedes-Benz (Germany), BMW
(Germany), and Volkswagen AG (Germany) provide
the telematics control unit in their passenger
car models. Furthermore, the TCU will help the
automotive companies to analyze the frequently
occurring problems within the vehicle, which will
then be rectified in the new products. The
updates in TCU applications and real-time data
analytics are expected to drive the OTA updates
market for TCU application. The OTA updates
market for automotive is dominated by a few
globally established players such as Robert Bosch
GmbH (Germany), Continental AG (Germany), and
Harman International (U.S). Request for
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Over-The-Air (OTA) updates is a process of
transmitting diagnostic and operational data from
a remote server to onboard systems and components
of the vehicle to upgrade various applications of
the vehicle such as ECU algorithms and
infotainment. These eliminate the need to visit a
workshop, dealer garage, or vendor site. OTA
updates can be categorized into Firmware
over-the-air (FOTA) and Software over-the-air
(SOTA) updates. FOTA updates refer to the
upgradation or replacement of firmware program
stored in ECU, memory, or connected devices. On
the other hand, Software over-the-air (SOTA)
updates require downloading of software
components to update or replace software
components such as maps, graphics, fonts, audio,
and video multimedia of the device. Request
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North America Largest market for OTA updates for
automotive North America is projected to be the
largest market for automotive OTA updates from
2017 to 2022. The market growth in the region can
be attributed to various factors such as
increasing number of connected car devices in
vehicles, ramping up of electric vehicle
production, and frequent infotainment
telematics services updates. Also, strategic
alliances between OEMs and non-automotive
companies, exceptional communication
infrastructure, and government regulations for
vehicle data security are expected to fuel the
demand for OTA updates market in the
region. Speak to analyst _at_
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Market Ecosystem The ecosystem of the OTA
updates market for automotive consists of
manufacturers such as Continental AG (Germany),
Delphi Automotive (U.K.), Robert Bosch GmbH
(Germany), and Denso Corporation (Japan), and
research institutes such as Japan Automobile
Manufacturers Association (JAMA), European
Automobile Manufacturers Association (EAMA),
Canadian Automobile Association (CAA), and Korea
Automobile Manufacturers Association
(KAMA). Buy Now https//www.marketsandmark
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Browse gtgt 73 market data
tables 37 figures
149 pages and in-depth TOC "Over the
Air (OTA) Updates Market for Automotive by
Technology (SOTA and FOTA), Application (ECU,
TCU, Infotainment, and Safety Security),
Vehicle Type (PC and CV), Electric Vehicle Type
(BEV, HEV, and PHEV), and Region - Global
Forecast to 2022 Early buyers will receive 10
customization on this report. This study
answers several questions for the stakeholders,
primarily which market segments to focus on in
the next two to five years to prioritize efforts
and investments.
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