Indoor Location-Based Services Market Size, Trends & Analysis – Forecasts To 2025

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GLOBAL MARKET ESTIMATES RESEARCH
CONSULTANTS Ankita Roy, Treesha Banerjee and
Liza Dsouza from Global Market Estimates throw
the spotlight on the growing Indoor Location
Based Services Market. Indoor Location-based
Services Market Insights The Indoor
Location-based Services Market is expected to
grow at a significant CAGR during the forecast
period. Increased penetration of mobile phones in
the GCC region is one of the major factors that
is boosting the demand for LBS and driving the
growth of the market. Another major factor
driving the growth of Indoor Location-based
Services Market is the increased usage of the 3D
platform across various industries in the global
market. With the well-developed infrastructure
in the GCC region, indoor LBS helps service
providers to provide customers with location
information and provide them with offers going
in stores, shops and hotels. It is estimated from
the study that the market for indoor Location-
based Services will grow with the high demand for
location-based search with social networking
will drive the market growth of indoor LBS during
the forecast period. Indoor Location-based
Services Market has access to GIS (Geographical
information system) technology to find the
traffic updates, location-based routes, and
navigation information. Customers using indoor
LBS expect the correct and reliable real-time
information. Various verticals in the GCC region
use indoor based LBS, mostly in the retail and
logistics sector. However, obtaining real-time
information for service providers could be a very
challenging task. In order to perform these
tasks accurately most of the work is performed by
the analytics and business intelligence
department. It is anticipated that the growth of
indoor Location-based Services market in the GCC
region is stimulated by the increasing use of
beacons in order to know the proximity and for
tracking application. The most prominent use of
indoor Location-based Services Market is to track
the assets and navigate in order to provide
assistance and security. Thus, providing the
opportunity to indoor LBS market with an
extensive scope for the expansion of services in
the marketing and promotional sector. It is also
extensively used in the logistics industry
providing them with the feature of last mile
delivery, first-mile delivery, rerouting, auto
routing to avoid the problem of delay in products
and services. This could be another factor that
could trigger the market growth of indoor
Location-based Services within the GCC region.
With the regular investments in the research and
development wing of the market by the key players
has enabled technological advancement which has
provided service providers with the increased
location accuracy, hence increasing tracking
efficiency.
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GLOBAL MARKET ESTIMATES RESEARCH CONSULTANTS
Indoor Location-based Services Market By
Product On the basis of this segment, it
anticipated from the study that the Indoor
Location-based Services has dominated the market
in recent past years and is expected to show a
significant amount of growth in CAGR during the
forecast year. On the basis of product, the
market can be classified into various segments
such as Analytics and Insights, Automotive
Services, Campaign Management, Consumer
Services, Enterprise Services, Location and
Alerts, Location-based Advertising services,
Maps, Precision Geo-targeting, Proximity-Beacons,
Secure Transactions, and Redemptions. These
services use indoor Location-based Services to
offer customers the updates regarding benefits
and offer currently prevailing on various
products. This feature has boosted the market
growth with increased use of technology in day
to day life. Another factor that could drive the
market could be the increased use of proximity
beacons in the marketing and advertising
industry to deliver numerous promotional services
and for local advertising. The market for
proximity beacons is expected to increase during
the forecast period as they are cost effective
and can be easily installed. Indoor
Location-based Services Market By
Applications The Indoor Location-based Services
Market can be segmented based on the application
into monitoring, navigation, proximity, and
tracking. It is anticipated from the study that
the market for this segment will show remarkable
growth during the forecast period. Majorly the
indoor Location-based Services is used for asset
tracking and monitoring purpose. The growth of
the market is expected to be further driven by
the infrastructural developments in the GCC
region.
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GLOBAL MARKET ESTIMATES RESEARCH CONSULTANTS
The use of proximity beacons is anticipated to
dominate the market during the forecast period
by currently holding a significant amount of
market share. With the infrastructural
development and expansion of the market in the
GCC region, MNCs and global brands are entering
the market which has increased the growth of the
market in the advertising and marketing
industry. Indoor Location-based Services
Market By Technology The Indoor Location-based
Services Market can be segmented based on the
technological development of Wi-F/WLAN, UWB,
Beacons, BT/BLE, and A-GPS technology. Increased
usage of Wi-Fi services and penetration of
internet broadband across the world is expected
to boost the indoor location-based services
market. The demand for beacons is expected to
increase owing to its low cost and easy
installation and operation. Various investments
made by the government to provide customers with
access to Wi-Fi connections in order to track
their assets and to have better connectivity
between the places. Another factor increasing
the demand for beacon proximity is that increased
penetration of domestic markets by global brands
which has enhanced the use of this technology in
the marketing and advertising industry. Indoor
Location-based Services Market By End Users The
market for indoor LBS can be segmented based on
the end users into aerospace and defense, bfsi,
it telecommunication, energy power,
government, healthcare, hospitality, retail, and
transportation logistics. It is anticipated
from the study that government holds the largest
share in this segment and it is expected that the
dominance of Government in this segment will
also prevail in the coming years. The government
uses Indoor Location-based Services to ensure
the security of its people and assets and also
the indoor Location-based Services is used on
the large scale by the government to provide
information through mobile phones with the use
of public Wi-Fi and contributing to the public
services. Marketing and Advertising industry is
expected to hold the second largest share of
indoor Location-based Services Market. with the
growing economies and increased infrastructural
development, various MNCs and big global brands
are entering into the developing economies. The
use of indoor LBS in this area is to market their
product in the region and also to gain customer
base by giving them updates on the offers and
benefits currently prevailing in the market.
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GLOBAL MARKET ESTIMATES RESEARCH CONSULTANTS
Indoor Location-based Services Market Regional
Insights North America is expected to dominate
the market for Indoor Location-based Services,
with the U.S. contributing its majority share.
The regions dominance can be attributed to the
various factors one of them being well-developed
infrastructure and also due to the presence of
well-established and sustainable economies in the
region. There has been high demand for the use
of indoor LBS in U.S retail banks. It is used for
analyzing the high volume of consumer data to
improve their services by building a healthy
relationship with customers, healthcare, retail,
and e-commerce industry. The high adoption rate
of technologies and growing innovation is
expected to drive the Indoor Location-based
Services Market. Numerous collective efforts by
the key players to improve their RD skills and
guarantee high-quality morals are expected to
boost demand for the indoor Location-based
Services in the region. The Asia Pacific market
for indoor LBS is projected to grow at highest
CAGR over the forecast period owing to the
investments by prominent players and efforts to
commercialize their products in the growing
market of Singapore, Malaysia, India, and South
Korea. This development of the market is due to
the large base of end users in the region who are
using indoor LBS.
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• GLOBAL MARKET ESTIMATES RESEARCH CONSULTANTS
• Indoor Location-based Services Market End-Use
  Landscape
• The end-use landscape entails a list of current
  and prospective consumers prevailing across the
  regions. This section provides company addresses,
  contact details, products, and regional presence
  of companies who are purchasing or are likely to
  purchase surgical retractors over the coming
  years. Some of the companies which are currently
  using Indoor Location-based Services Market and
  are likely to use in the future are Uber, Ola,
  Zomato, AHA.IO, Germ, Pidocco and others
• Indoor Location-based Services Market Vendor
  Landscape
• The report contains a chapter dedicated to
  vendors operating in the market, covering raw
  material manufactures, equipment developers,
  manufacturers, and distributors. The report
  provides these insights on a regional level. This
  section of the report entails contact details,
  experience, products manufactured/supplied, and
  geographical presence of companies.
• Indoor Location-based Services Share
  Competitor Analysis
• Some of the key players operating in the Indoor
  Location-based Services Market are Apple,
  Google, Micello, and Shopkick. Other prominent
  players in the market are Cisco, IBM, Microsoft,
  Tomtom, Oracle, Qualcomm, Ericsson, Zebra, ESRI,
  Baidu, Ubisense, Ekahau, Foursquare and others.
• Amazon has recently entered the logistics
  industry with a whopping order of 20,000 trucks,
  which is expected to grow in the near future.
• The report segments the Indoor Location Based
  Services Market on the basis of By Product
• Analytics and Insights
• Automotive Services

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• GLOBAL MARKET ESTIMATES RESEARCH CONSULTANTS
• By Application
• Monitoring
• Navigation
• Proximity and Tracking
• By Technology
• Context Aware Technology
• Observed Time Difference Of Arrival (OTDOA)
• Enhanced Observed Time Difference of Arrival
  (E-OTDOA)
• Radio Frequency Identification (RFID)
• Others
• By End Users

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GLOBAL MARKET ESTIMATES RESEARCH CONSULTANTS
This article contains text from the Indoor
Location Based Services Market Research Report
till 2025 with Growth analysis Forecast
report For more information or to buy the report,
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