Difference Between Text Message and Rich Text Message - PowerPoint PPT Presentation

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Difference Between Text Message and Rich Text Message

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Rider Content is Universal Profile supported embedded features that ride along as to complement the text message. – PowerPoint PPT presentation

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Title: Difference Between Text Message and Rich Text Message


1
Difference Between Text Message and Rich Text
Message
  • Service By
  • LeadsRain
  • Home for Direct Marketing Ventures

2
By Definition
  • Rider Content is Universal Profile supported
    embedded features that ride along as to
    complement the text message.

3
Examples
  • Media files (images, videos, gifs, audio
    recordings)
  • Location sharing
  • QR code for A2P messaging
  • Stickers

4
Common Misconceptions
  • It is commonly believed that the Rider Content is
    every additional feature to a simple text
    message.
  • Features that are not classified as Rider Content
    are, read receipts, prompt actions, custom
    colours and rich cards.

5
Possibilities
  • The Rider Content has the potential to change the
    outlook towards text message marketing. Giving it
    the true identity of rich text messaging, Rider
    Content will make this platform a must, for
    direct marketing.

6
Possibilities contd.
  • Images highlight the product youre trying to
    sell
  • QR codes can help redirect the leads to desired
    location with a tap, making instant payment
    possible through rich text messaging services.
  • Stickers heighten the emotion you are trying to
    portray in the message.

7
Possibilities contd.
  • One could provide location for marketing purpose
    to be recognized, along with a message circled
    around the location.
  • Businesses can change their approach towards text
    message marketing.

8
Businesses
  • With Rich Text Message in our lives, a number of
    businesses can use text message platform for
    marketing.
  • Hotel management and tourism industry can now use
    RTM efficiently due to quality Rider Content.
  • Real Estate industry can use media files to
    strengthen their message.

9
Businesses contd.
  • Airline industry has already put RTM to a smart
    use by providing tickets and booking facility
    over text.
  • Retail stores can now provide instant payment
    options, making purchasing process quicker.
  • Delivery services can show tracking options over
    text with location embedded message.

10
Contact Us
  • Address
  • AUM LLC dba. LeadsRain
  • 20C Trolley Square,
  • Wilmington,
  • Delaware 19806.
  • PHONE
  • 1 302-397-0096
  • EMAIL
  • support_at_leadsrain.com
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