How To Find Long Tail Keyword? - PowerPoint PPT Presentation

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How To Find Long Tail Keyword?

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Long tail keyword are usually 3 - 4 keywords phrase that have relatively minor search traffic. – PowerPoint PPT presentation

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Title: How To Find Long Tail Keyword?


1
How To Find Long Tail Keyword?
2
About Long Tail Keyword
  • Long tail keyword are usually 3 - 4 keywords
    phrase that have relatively minor search traffic,
    but they are highly correct to what you are
    selling. therefore, they offer higher conversion
    rate.
  • Most long tail keyword are at-least 3 words long.
    However, the length itself does not decide
    whether a keyword pass to be a long tail.

3
Why Use Long Tail Keyword
  • It is truly easy to rank for long tail keyword as
    compared to head-keywords
  • They deliver targeted traffic to your site. This
    mean you will be able to register more sales
    quickly
  • If you want to run paid advertising, it will be
    cheaper for you to use Google AdWords for long
    tail keywords as competitive keywords tend to
    have a high cost per click

4
Search Long Tail Keyword
5
Google Keyword Planner
  • The powerful, free tool from Google is
    easy-to-use in digital marketing company.

6
Searched Related to
  • Have you ever looked at the bottom of search
    engine results page? Let us search for the main
    keyword soft toy and look at the bottom.

7
Google Trends
  • Google Trends is also a famous tool to search
    long-tail keywords. Also, it helps you understand
    the modern trend of your main keyword.
  • If your search the trend for digital marketing
    company in india, you will get the result on
    bottom of google search.

8
Keyword Research Tools
  • In my detailed post 52 On-page SEO Tools Smart
    Digital Marketer Shouldnt Ignore, I have
    discussed keyword research tools at length.
  • You should refer to this post if you want to get
    detailed detail about keyword suggestion tools.
  • Here in this article, I am going to talk about my
    favorite keyword research tool KWFinder.

9
Quora
  • Quora is a highly popular Questions Answer
    community website. It has around 90M visitors.
  • Now you must be thinking that how this Questions
    Answers association can help you find long tail
    keywords for your business.
  • First of all, you need to make your account on
    Quora, which is quite simple. Either you can
    continue with Facebook or Google account or you
    can make a new account.
  • Once you have make your account, login and find
    for the primary keyword in the topic section.
  • Quora will visible you the topic with questions
    and followers.

10
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