Top Winning Strategies for Global Microwave Oven Market (2014-2020) - PowerPoint PPT Presentation

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Top Winning Strategies for Global Microwave Oven Market (2014-2020)


Top players are adopting various strategies in the market in order to acquire a bigger market share in the microwave oven market. Their key development strategies include product launch and acquisition & expansion. Request Sample Copy @ – PowerPoint PPT presentation

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Title: Top Winning Strategies for Global Microwave Oven Market (2014-2020)

Opportunity Analysis and Industry Forecast,
Microwave Oven Market
Global Opportunity Analysis and Industry
Forecast, 2014-2020
Global Microwave Oven Market is expected to
garner 25.4 billion by 2020, registering a CAGR
of 6.07 during the forecast period
2015-2020. Microwave oven market has witnessed
rapid growth in developing regions such as APAC.
Increased propensity of consumers to spend on
premium and advanced kitchen appliances has led
to the growth of the microwave oven market.
Microwave ovens have high penetration rate in
North America. In the U.S., around 90 households
own a microwave oven. However, the demand for
microwave oven in this region would gradually
decline owing to rising obesity concerns and
increasing health consciousness among end users.
Increasing health awareness among consumers is
driving them to avoid packaged microwavable food.
The market in Asia-Pacific region is estimated to
grow at a good pace during the forecast period.
Increasing disposable income coupled with rise in
the working class segment has fostered the growth
of the market
Microwave oven Market Overview -
The microwave oven market primarily includes
three main types of ovens which include
convection, grill and solo microwave oven. The
convection microwave oven holds the largest
market share in the global market. Whereas, grill
microwave ovens occupy the second position, with
30 of the overall market share. Solo microwave
ovens are used for cooking and heating purposes.
However, they are not capable of providing
browning and crispiness to the food as they are
not equipped with grilling features. The
convection microwave oven is equipped with
heating element and a fan, hence is used for
cooking and baking purposes. These factors would
largely drive the global convection microwave
oven market, during the forecast period to
generate an expected revenue of 12.54 billion by
2020. Read more at https//www.alliedmarketrese
Microwave oven Market Overview -
Top Impacting Factors in Global Microwave Oven
Top Impacting Factors -
Top Winning Strategies for Global Microwave Oven
Market (2014-2020)
Winning Strategies for Microwave Oven Market
Market Segmentation -
  • A thorough analysis of current and future trends
    in the market elucidates the imminent investment
    pockets in this region
  • The report provides information regarding key
    drivers, restraints and opportunities with impact
  • Porter's Five Forces model and a SWOT analysis of
    the industry illustrates the potency of the
    buyers suppliers participating in the market
  • Quantitative analysis of the current market and
    estimations through 2014-2020 are provided to
    showcase the financial appetency of the market
  • The report provides detailed analysis of the
    market with respect to type of microwave oven,
    types of application, product structure and
    geography to enable stakeholders take precise
    investment decisions.
  • Value chain analysis in the report provides a
    clear understanding on the roles of stakeholders
    involved in the value chain.

Market key Benefits -
  • The global market is growing as a result of the
    increasing disposable income, changing living
    standard of consumers and rise in working class
  • Convection market is the major contributor to the
    microwave oven industry, growing at a CAGR of
    6.54 during 2015-2020
  • The household microwave oven market would grow at
    a CAGR of 6.43 during the forecast period.
  • North America enjoys the largest share in the
    global market for microwave ovens.
  • Asia-Pacific would prove to be one of the most
    profitable markets, in terms of growth

Key Findings of Microwave Oven Market
  • LG Electronics
  • Samsung Electronics
  • Alto-Shaam Inc.
  • AB Electrolux
  • Sharp Corporation
  • Hoover Limited
  • Illinois Tool Works Inc.
  • Galanz Enterprise Group
  • Whirlpool Corporation
  • Panasonic Corporation
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Profiled Key Market Players-
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