Digital-Out-Of-Home Market to Experience Exponential Growth by 2023

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Digital-Out-Of-Home (DOOH) Market

• Digital-Out-Of-Home (DOOH) Market by Format Type
  (Billboard, Transit, Street Furniture and
  Others), by Application (Indoor and Outdoor) and
  by End User (Automotive, Personal Care
  Household, Entertainment, Retail, Food
  Beverages, Telecom, BFSI, and Others) - Global
  Opportunities Analysis and Industry Forecast,
  2017-2023

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Digital-Out-Of-Home (DOOH) Market
Digital-Out-Of-Home (DOOH) Market

• The features of DOOH advertisement, such as cost
  effectiveness, creative approach, real-time user
  engagement, and procurement of large prospective
  customers drive its demand in the global market.
  The different customized solutions by the vendors
  increase their usability across various end users
  such as commercial infrastructure, airports, bus
  stops subways, and others.
• Rahul Kumar Supradip Baul
• Research Analyst, Semiconductor Electronics at
  AMR.

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Factors Contributing to Market Growth
Oil Storage Market

• Digital-out-of-home is digital mode of
  advertisement. This is used to target large
  audience across various locations such as
  airports, subways, bus stops, commercial
  buildings and others. DOOH advertising increases
  brand recognition through large audience
  engagement in real-time.
• In 2016, billboard segment dominated the market,
  in terms of revenue, due to increase in
  investment on huge investment on digital
  advertisements into various public places across
  various developed and developing nations.

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Market Segments
Digital-Out-Of-Home (DOOH) Market
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Dominating Segments
Digital-Out-Of-Home (DOOH) Market

• The billboard segment accounted for the highest
  share in 2016, growing at a CAGR of 12.80 from
  2017 to 2023.
• Outdoor segment generated the highest revenue,
  accounting for 2,316.90 million in 2016.
• Europe is expected to dominate the market, in
  terms of market share of 32.7, during the
  forecast period.
• Report Sample https//www.alliedmarketresearch.co
  m/request-sample/4573

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Region Overview
Digital-Out-Of-Home (DOOH) Market

• Geographically, the Digital-Out-Of-Home (DOOH)
  Market is segmented across North America, Europe,
  Asia-Pacific, and LAMEA.
• In LAMEA dominated the Global Digital-Out-Of-Home
  (DOOH) Market.
• Asia-Pacific is expected to witness the highest
  growth rate from 2017 to 2023.

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Leading Players
Digital-Out-Of-Home (DOOH) Market

• The report features a competitive scenario of the
  global DOOH market and provides a comprehensive
  analysis of the key growth strategies adopted by
  major players. The key players profiled in the
  report include JCDecaux, Clear Channel Outdoor
  Holdings Inc., Lama Advertising Company, OUTFRONT
  Media, Daktronics, Prismview LLC NEC Display
  Solutions Ltd., Oohmedia! Ltd., Broadsign
  International LLC, and Aoto Electronics Co. These
  players have adopted competitive strategies, such
  as innovation, new product development, and
  market expansion, to boost the growth of the
  market.

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According to a new report by Allied Market
Research, titled, Global DOOH Market by Format
type, Application type, and End User type Global
Opportunities Analysis and Industry Forecast,
2017-2023, the global DOOH market was valued at
3,639.30 million in 2016, and is projected to
reach at 8,393.30 million by 2023, growing at a
CAGR of 12.60 from 2017 to 2023.

• https//www.alliedmarketresearch.com/digital-out-o
  f-home-DOOH-market

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