How to Promote Your Merchandise on Social Media without Being Cheesy

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How to Promote Your Merchandise on Social Media
without Being Cheesy
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A must-have tool for eCommerce retailers

• Theres no denying the fact that social media has
  gone from a nice-to-have to a must-have tool for
  ecommerce retailers and marketers.
• With people, today, spending significant amounts
  of their time on social media networks, marketing
  on social media provides businesses the
  opportunity to reach out to a wider audience
  without having to spend big dollars.

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A powerful yet inexpensive medium

• While social media is a powerful yet inexpensive
  medium to promote your ecommerce products, many
  marketers come across too pushy and end up
  swaying their prospects away instead of engaging
  them.
• To help you get your social media promotion
  right, we have gathered three robust ways to
  advertise your ecommerce products without being
  too clingy.

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Leverage Influencer Marketing

• According to the research, 92 of online buyers
  trust their peers recommendations.
• Friends, co-workers and family have always been
  the most common and trusted sources of product
  recommendations when it comes to making smart
  purchasing decisions.

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Run a Contest

• Social media contests are one of the most
  effective ways to generate quick traffic, brand
  awareness and increase your followers as well as
  brand loyalty.
• A well-planned social media contest can help you
  reach a new, bigger audience while helping with
  sales.

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Run a Contest

• Here are some pointers to keep in mind when
  planning a social media contest
• Create a promotional plan to launch your contest
  which should include a strategy for letting your
  audience know about the upcoming event.
• Get acquainted with terms of service for
  different social media platforms you plan to use
  for your promotional campaign.
• Determine your goals. Why do you want to run this
  contest? Do you want more followers or simply
  need more people to know about your brand?
• Once you have the goals, decide on the type of
  contest that can help you achieve your goals
  quickly.

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Create Visual Content

• When it comes to social media marketing, visual
  content has some real potential. It doesnt come
  as a surprise that visual content engages better
  with users than plain text.
• Studies revealed that Facebook posts with images
  drive 2.3 times more engagement than posts
  without images. Also, it is estimated that users
  watch over 100 million hours of video on Facebook
  and more than 500 million hours of video on
  YouTube every day.
• There are diverse ways you can leverage visual
  content to connect with your audience and inspire
  a sense of integrity amongst your social media
  users.

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Conclusion

• With online customers getting smarter than ever,
  ecommerce retailers need to go beyond traditional
  marketing techniques to attract new prospects and
  create a competitive edge.
• If used strategically, social media can help you
  establish stronger customer relationships and
  connections than through a traditional sales
  pitch. Implement the tactics highlighted in this
  article to grow a bigger and more loyal fan base,
  thus driving more sales and revenue.

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Contact Us

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• Baulkham Hills NSW 2153
• By Phone [phone]
• Website http//www.webcircle.com.au/