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Five Ways to Attract Investors for Your Business | YRC

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In order to start a business or to expand and embrace growth, every entrepreneur or a business enterprise at some point of time in its life cycle has to look out for investments from the outside. Self-funding is better but it’s a slightly rare phenomenon. – PowerPoint PPT presentation

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Title: Five Ways to Attract Investors for Your Business | YRC


1
10/5/2017
Five ways to attract investors for your business
YRC Your Retail Coach
Five Ways to Attract Investors for Your Business
YRC Jun 26, 2017
In order to start a business or to expand and
embrace growth, every entrepreneur or a business
enterprise at some point of time in its life
cycle has to look out for investments from the
outside. Self-funding is better but its a
slightly rare phenomenon.
Small and medium-sized enterprises often have to
rely on external financial sourcing to fuel
their take-o". And finding investors who would be
willing to put their money into business
prospects can be a tough job. This job is no less
than that of selling dreams. But here the odds
in favor of an entrepreneur is that he gets to
back up the dream venture with a business plan, a
working business model, marketing and financial
feasibilities and reliable statistics and
credentials. These elements are essential in a
business prospect to attract and interest the
Mpeostesnagtiealuisnvestors like venture
capitalists, angel investors, financial
institutions, etc.
http//www.yourretailcoach.in/blog/five-ways-to-at
tract-investors-for-your-business-yrc/
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10/5/2017
Five ways to attract investors for your business
YRC Your Retail Coach
The Business Idea and the Business Plan The most
important part in presenting a business
proposition for generating the interest of
investors is the idea of the product/service
wrapped in a professional business plan. The
business idea has to sound good at the first
impression. The more attractive and innovative a
business idea is the more interest it will be
able to garner from the potential investors. A
product or service will sound promising when
investors know that it has the ability to solve a
problem or satisfy an unfulfilled need or want
of customers or a market segment. Bigger the
market segment for such a product, the more
perspective the product will be in terms of
demand and revenue generation. The more unique a
product is, the more flexibility a business will
have in its pricing. These links and reasoning
have to be substantiated with data and
statistics obtained from reliable market research
and surveys on competition, customer
demographics and behavior, the total size of the
market segment and targetable share and so on.
The more attractive and innovative a business
idea is the more interest it will be able to
garner from the potential investors
But a good business idea has to be accompanied by
a solid business plan something that discusses
how the business model will work, how the
value-chain will be created, how the logistics
will be managed, how the channel management will
take place, how the product will be positioned in
the market, how competition will be tackled, how
the business risks will be diversified, what will
be the pricing and promotional strategies, what
technologies will be put to use and so on. The
success of a business plan is expected to be
reflected in its financial performance an area
which potential investors would be very
interested in looking into. This necessitates
that all the necessary financial estimates and
statements are prepared with professional
standards and made ready for the study and
analysis of the investors. Impressive financial
performance and a healthy ROI are deciding
factors from an investors perspective.
Impressive financial performance and a healthy
ROI are deciding factors from an investors
perspective Audit
Getting financial statements audited by a reputed
firm reflects the professional standards and
integrity maintained by a business enterprise in
managing and recording its financial activities.
The quantitative facts and figures appearing in
Mauesdsitaegde fiunsancial statements are of
great importance to investors. These figures
substantiate the claims made by a business
enterprise about its past financial
http//www.yourretailcoach.in/blog/five-ways-to-at
tract-investors-for-your-business-yrc/
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10/5/2017
Five ways to attract investors for your business
YRC Your Retail Coach performances and most
importantly, its prudence, integrity and
professionalism in handling business finances.
The audited financial statements of a business
enterprise are important to investors because it
gives them a window to look into their
prospective investment destination. Any form of
shadiness in financial statements will
straightaway result in investors walking out of
that door.
The audited financial statements of a business
enterprise are important to investors because it
gives them a window to look into their
prospective investment destination Regulatory
Compliance
Regulatory compliance of a business undertaking
is yet another important area of consideration
for investors. No investor would like to invest
in any business or a project that is not
regulatory compliant or may turn out to be
violative of or restricted by the applicable
laws. The regulatory framework defines the rules
and regulations within which business operations
are to be conducted. Before making an investment
decision, it is important for a business
enterprise and investors to evaluate a business
project in terms of its regulatory feasibility.
Before making an investment decision, it is
important for a business enterprise and
investors to evaluate a business project in
terms of its regulatory feasibility
Core Team and its Competencies The core team of
leaders behind a business is what drives it. In
the event of an investment decision, this core
team will be responsible for the implementation
and execution of the new project. It is natural
on the part of the investors to be interested in
the experiences, competencies and qualifications
of the core team and evaluate if this team has
what it takes to successfully run the business or
the proposed project. Apart from technical
knowledge and expertise, this core team is also
expected to possess and exhibit leadership
qualities, business acumen, problem-solving and
decision-making skills, and entrepreneurship and
enterprise skills.
It is natural on the part of the investors to be
interested in the experiences, competencies
and qualifications of the core team and evaluate
if this team has what it takes to
Messsaugecucsessfully run the business or the
proposed project
http//www.yourretailcoach.in/blog/five-ways-to-at
tract-investors-for-your-business-yrc/
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Five ways to attract investors for your business
YRC Your Retail Coach
Reach Out Making plans and strategies in the
boardroom over a few cups of co"ee is only half
the game. The other half is out there in the
field. Businesses looking out for investors have
to reach out to them through socio-business
networking which could include but not
restricted to industry seminars, corporate
events, association with professional bodies and
so on. By being a part of these events and
associations, entrepreneurs can improve the
visibility of their business to investors and
improve their business networking.
Businesses looking out for investors have to
reach out to them through socio-business
networking
If a business idea is good and it is backed up
with a solid business plan the deciding factor
in attracting investors is how the business
prospect is presented. The right team at the
right place could make all the diflerence. Before
setting out to look for and attract investors,
the core team needs to come up with their best
work in terms of the business ideas and the
business plan. To know more about Attract
Investors for Your Business get in touch with
our Retail Experts on consult_at_mindamend.net
Author Bio Varun Shah Chief Finance O cer
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