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How PCD Pharma Company Can Reach More Doctors? - Fossil Remedies

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Title: How PCD Pharma Company Can Reach More Doctors? - Fossil Remedies


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HOW PCD PHARMA COMPANY CAN REACH MORE DOCTORS?
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HOW PCD PHARMA COMPANY CAN REACH MORE
DOCTORS? Pharmaceutical companies are making
best use of the new marketing techniques to try
and reach more and more doctors. Also in the
pharmaceutical sector, recent changes have been
introduced where PCD pharma companies can market
their products to physicians. The free samples
are distributed by pharma companies to
physicians. But according to industry this method
is impractical for marketing. Billions of free
samples are distributed annually, which is just a
waste of money.
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TRADITIONAL WAYS Physicians value free samples
and are willing to meet the sales representatives
to get them. Due to free drug samples, Physicians
are encouraged to prescribe new, expensive
medications even though they have choice of
prescribing inexpensive brand drugs. As soon as
the patient starts the medication prescribed by
the physicians they continue to pay for the
costly, new drug. Also, gifts such as travel
expenses, meals, books and speaking fees were
used as a traditional ways of marketing
medications. Some of the state governments have
taken measures and banned all types of gifts to
physicians. Some of the pharmaceutical companies
develop working relationship with the thought
leaders who then influence the doctors through
their professional status.
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MODERN TACTICS Physicians are the early adopters
of mobile technology, beginning with the beepers
and pagers, then PDAs, smartphones, tablet PCs
and other handheld devices that facilitated
doctors to make patient records and reference
material portable. Healthcare being a mobile
profession now, physicians have become dependent
on these devices. Therefore, innovative
electronic devices and apps seem a good market
for pharma companies. Also, social networks
including Twitter, Facebook, LinkedIn and other
sites provide online platform to pharma companies
for organizing events to collaborate with
physicians. In pharmaceutical sector, healthcare
portals are getting popular. Using this
technology, doctors and patients are both
connected online which eliminates the need of
frequent visits.
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This saves time of both the doctors as well as
patients because the portal even assists doctors
to prescribe medicines online. These portals have
established a network for online and mobile
healthcare professionals. For healthcare
professionals, these portals serve pharma clients
through mobile and online clinical
resources. Conclusion These days the
traditional ways have disappeared, most doctors
and patients are showing interest towards new
technology. Even pharma companies are using
advanced tools to market their products and this
has resulted in bringing better medical aid to
patients. Also with new technology, pcd pharma
companies are engaged with doctors online. Read
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can Contact Us for Start Pharma Franchise
Business in India
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CONTACT US
  • Mob No- 94260 68836
    96877537294
  • E-Mail- fossilremedies_at_gmail.com
  • Timing- Monday To Saturday
  • 11.00 am to 7.00 pm
  • Address- 7, CUBIT HOUSE, 13/369,Panchratna
    Estate,B/h Ankoor Oil Factory,Opp. Bhagyoday
    Hotel, Changodar,Ahmedabad-380001

Website- www.fossilremedies.com
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