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Global Smart TV Market Research and Forecast

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Global Smart TV Market, Size, Share, Market Intelligence, Company Profiles, Market Trends, Strategy, Analysis, Forecast 2018-2023 SMART TV MARKET INSIGHTS: Global Smart TV market is defined as a television set with integrated internet capabilities or set top box for television that provides advanced connectivity. Smart TV sets are inbuilt with advanced features and functions such as user-generated content, interactive services, internet applications, HTTP live streaming, navigation control and so on. Growing connectivity across the globe and rise of service providers such as Netflix and Amazon prime are driving the market growth. – PowerPoint PPT presentation

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Title: Global Smart TV Market Research and Forecast


1
Global Smart TV Market Research and
Forecast
  • Global Smart TV Market, Size, Share, Market
    Intelligence, Company Profiles, Market Trends,
    Strategy, Analysis, Forecast 2018-2023

https//www.omrglobal.com/industry-reports/global-
smart-tv-market/
2
TABLE OF CONTENTS
  • 1. REPORT SUMMARY
  • 1.1. RESEARCH METHODS AND TOOLS
  • 1.2. MARKET BREAKDOWN
  • 1.2.1. BY SEGMENTS
  • 1.2.2. BY GEOGRAPHY
  • 1.2.3. BY STAKEHOLDERS
  • 1.2.4. EXCEPTIONS

3
TABLE OF CONTENTS
  • 2. MARKET OVERVIEW AND INSIGHTS
  • 2.1. DEFINITION
  • 2.2. ANALYST INSIGHTS CURRENT
    MARKET TRENDS
  • 2.2.1. KEY FINDINGS
  • 2.2.2. RECOMMENDATION
  • 2.2.3. CONCLUSION

4
TABLE OF CONTENTS
  • 2.3. REGULATION
  • 2.3.1.1. UNITED STATES
  • 2.3.1.2. EUROPEAN UNION
  • 3. PORTER 5 FORCE ANALYSIS
  • 3.1. THREAT TO NEW ENTRY
  • 3.2. THREAT OF SUBSTITUTION
  • 3.3. BUYER POWER
  • 3.4. SUPPLIER POWER

5
TABLE OF CONTENTS
  • 4. MARKET DETERMINANT
  • 4.1. MOTIVATORS
  • 4.1.1. INCREASING DISPOSABLE
    INCOME OF CONSUMERS
  • 4.1.2. INCREASING CONTENT AND
    GROWING DEMAND FOR WEB ENABLED TVs
  • 4.1.3. AVAILABILITY OF SMART
    TV IN VARIED PRICE RANGE
  • 4.1.4. GROWING DEMAND FOR HIGH
    RESOLUTION TV FOR VARIOUS APPLICATION
  • 4.2. RESTRAINTS
  • 4.2.1. HIGH COST

6
TABLE OF CONTENTS
  • 4.2.2. HIGH INTERNET BANDWIDTH
    REQUIREMENT FOR WEB ENABLED TVs
  • 4.2.3. LIMITED MARKET IN DEVELOPING
    NATIONS
  • 4.2.4. INCREASING NEED OF E-WASTE
    MANAGEMENT
  • 4.3. OPPORTUNITIES
  • 4.3.1. DEVELOPMENT OF NEW TECHNOLOGY
    IN EMERGING ECONOMIES SUCH AS 4G, 5G LTE
  • 4.3.2. INTRODUCTION OF 8K TECHNOLOGY
  • 5. MARKET SEGMENTATION
  • 5.1. GLOBAL SMART TV MARKET, BY
    RESOLUTION
  • 5.1.1. HD SMART TV
    (1,280x720)

7
TABLE OF CONTENTS
  • 5.1.2. FULL HD SMART TV
    (1,920x1,080)
  • 5.1.3. 4K SMART TV
  • 5.1.4. 8K SMART TV
  • 5.2. GLOBAL SMART TV MARKET, BY TECHNOLOGY
  • 5.2.1. LCD (LIQUID CRYSTAL
    DISPLAY)
  • 5.2.2. LED (LIGHT EMITTING
    DIODE)
  • 5.2.3. OLED (ORGANIC LIGHT
    EMITTING DIODE)
  • 5.2.4. QLED (QUANTUM DOT LIGHT
    EMITTING DIODE)

8
SMART TV MARKET INSIGHTS
  • Global Smart TV market is defined as a television
    set with integrated internet capabilities or set
    top box for television that provides advanced
    connectivity. Smart TV sets are inbuilt with
    advanced features and functions such as
    user-generated content, interactive services,
    internet applications, HTTP live streaming,
    navigation control and so on. Growing
    connectivity across the globe and rise of service
    providers such as Netflix and Amazon prime are
    driving the market growth. The global smart TV
    market is anticipated to grow with the CAGR of
    21.3 during the forecasted period 2018-2023. The
    growth of the market is attributed to the
    increasing spending of consumer on consumer
    electronics and growing demand of web enabled
    TVs. In addition, technological advancement and
    innovation in smart TVs, features and functions
    and rising purchasing power in emerging economies
    such as China and India are also estimated to
    drive the growth of the market.

9
SMART TV MARKET INSIGHTS
  • Increasing internet penetration across the globe
    is estimated to be one of the major factors
    driving the growth of the market. The total
    number of internet users across the globe was
    estimated to be 3.43billion in 2016. Almost, 47
    of the total population is connected, up from 30
    internet penetration rate in 2010. However, there
    are certain factors which are hindering the
    market. High cost is the major restrain to the
    market. High internet bandwidth requirement for
    web enabled TVs is one more factor that is
    hindering the market. Technological advancement
    such as introduction to 8K technology and
    introduction of higher internet bandwidth in the
    developing economies in the future such as 4G, 5G
    LTE are further expected to create
    opportunities for the market players.

10
SMART TV MARKET INSIGHTS
  • The market is segmented on the basis of
    resolution, technology, platform, and
    application. By resolution, the market is divided
    into HD, Full HD, 4K and 8K technology. 8K
    technology is currently under development and is
    expected to show a huge growth rate in the near
    future. By technology, the market is segmented on
    the basis of LCD, LED, OLED and QLED. OLED is
    expected to show a significant market growth
    during forecasted period due to numerous research
    and advancement in the segment. By platform, the
    market is divided as Android TV Google TV, ROKU
    TV, Fire TV (AMAZON), Web OS, TIZEN OS and other.
    Android is the widely accepted TV platform and
    thus is expected to have a considerable market
    share during 2018-2023. By application, the
    market is segmented as domestic and commercial.
    Domestic segment will have the major market share
    however, in large TV sizes commercial segment
    have the significant market share.

11
GLOBAL SMART TV MARKET INSIGHTS
  • The global smart TV market is analyzed on the
    basis of the geographical regions that are
    contributing significantly towards the growth of
    the market. North America, Asia Pacific, Europe
    and Rest of the World are the major regions in
    the market. Asia Pacific is estimated to be the
    leading region in the smart TV market. Increasing
    internet penetration and presence of the low-cost
    manufacturers in the region are backing the
    growth of the market. North America is estimated
    to be the fastest growing region during the
    forecasted period for high end TV such as 4K 8K
    TVs whereas APAC will show a considerable growth
    for HD and full HD television. High purchasing
    power of individual in the region are estimated
    to be the major factors that are driving the
    growth of the market.

12
GLOBAL SMART TV MARKET INSIGHTS
  • Key market players in the global smart TV market
    are Apple, Boxee, Google, Haier, LG, Panasonic,
    Philips, Samsung, Sharp, Sony Corporation, TCL,
    Toshiba, Videocon and so on. These companies are
    focusing on product innovations, expansions, MA,
    finding new market or innovate in their core
    competency in order to expand individual market
    share. The report also includes detailed market
    overview, strategic recommendations, key company
    analysis, key findings, analyst insights,
    predictive analysis, patent analysis, pipeline
    analysis, market determinants, market
    segmentation and company profiling of the market.

13
Market Segmentation
  • Global Smart TV market is segmented on the basis
    of regional outlook and following segments
  • Global Smart TV Market Research and Analysis, By
    Resolution
  • Global Smart TV Market Research and Analysis, By
    technology
  • Global Smart TV Market Research and Analysis, By
    Platform
  • Global Smart TV Market Research and Analysis, By
    Application
  • Global Smart TV Market Research and Analysis, By
    Region

14
THE REPORT COVER
  • Comprehensive research methodology of Global
    Smart TV Market.
  • This report also includes detailed and extensive
    market overview with key analyst insights.
  • Exhaustive analysis of macro and micro factors
    influencing the market guided by key
    recommendations.
  • Analysis of regional regulations and other
    government policies impacting the
  • Global Smart TV Market.
  • Insights about market determinants which are
    stimulating the Global Smart TV Market.
  • Detailed and extensive market segments with
    regional distribution of forecasted revenues.
  • Extensive profiles and recent developments of
    market players.

15
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