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Tender Writing – Challenges of writing for different industry sectors


Red Tape Busters is a leading tender writing company in Australia. We have Specialized Tender Writers assisting businesses and non-profit organizations in understanding the key concept involved in tender writing. For more information, please visit - – PowerPoint PPT presentation

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Title: Tender Writing – Challenges of writing for different industry sectors

Tender Writing Challenges of writing for
different industry sectors
Tender Writing
  • People and especially potential new clients ask
    me all the time how can I be a great tender
    writer if I am writing a tender in an industry
    sector in which I have never worked or never
    written a tender?
  • How can I possibly understand the vagaries of
    that business or industry sector and demonstrate
    that in the tender writing process?

  • I can say that in my business I have written
    tenders across industry types from cleaning to
    groundsmen to plumbing to electricians to
    construction to medical and all industry types in
  • The key to being a fabulous tender writer is in
    being able to hone in on the key requirements of
    the tender and to flesh out the clients
    experience, background and offering to clearly
    show our client exceeds the requirements and is
    THE best respondent and deserves to win the

  • As I have mentioned many times before tender
    writing is all about developing a great strategy
    and the quality tender writers can write a
    winning tender for any business in virtually any
  • Tender writing is not rocket science yes it is
    about having the right strategy but there are a
    variety of other components to writing a winning

  • Following are some of the key aspects of writing
    winning tenders-
  • Strategy
  • This really is the most important aspect of
    tender writing. Initially you have to make sure
    you are applying for the right tender that fits
    your business/organisation perfectly and that you
    fit the requirements of the tender perfectly.
  • This means you have to research, assess and
    analyse every possible tender closely to ensure
    there is a perfect fit.

  • Pricing
  • Then you have to focus on making sure your
    pricing is competitive.
  • You dont have to be the cheapest but your
    pricing needs to be competitive given price is an
    important component in the decision making

  • Point of difference
  • This is important. It doesnt matter what
    business or industry sector you are in you need
    to stand out from the crowd so the great tender
    writer will always highlight why you are
    different to the opposition and how your offering
    is different.

  • This could mean you focus on your extensive
    experience or that you have handled projects
    exactly like this one before or that you are QA
    certified to ISO 9001 or your business/offering
    is unique and highly innovative or that you have
    a team that exceeds all others in experience,
    skills and qualifications.

  • Value adding
  • Again an important tender writing component is
    value adding. How can you offer above and beyond
    what the tender requires?
  • For instance a tender might specify that the
    Council requires floodlights on a sporting field
    which have a defined capacity your offer might
    suggest that you can provide better capacity for
    basically the same price this is what is called
    value adding.

  • Knowledge of business/industry
  • To me if you are a quality tender writers you
    obviously have to have some understanding of the
    business and industry but you certainly dont
    have to have worked in the sector or business
  • You should be able to grasp the broad concepts
    of the business and industry but you MUST be able
    to crystallise these in a tender response with
    great written skills and an ability to put
    together tenders that showcase the
    business/organisation and the real value and
    difference of their offering.

  • I can bet that I can write a better tender for
    any sector than just about anyone working in
    those sectors.
  • They might have a deeper knowledge of the
    business or sector BUT they will not understand
    the intricacies in writing a tender and how to
    present a tender that catches the attention of
    the assessment panel.
  • Only a great tender writer with fantastic tender
    writing skills can do that and that takes time
    and experience. It is that simple!

  • Contact us at Red Tape Busters
    http//www.redtapebusters.com/ should you require
    more information about this article or if you
    require specialist grant, tender or job
    application writing experience. We can assist you
    to achieve your goals and objectives!
  • We are specialists in providing the following
  • Lobbying
  • Tender Writing
  • Grant Writing
  • Resumes/Job Applications
  • Organisational/Business Development.

Please also friend or like us on Facebook
ng, follow us on Twitter Red Tape Busters or
check us out on YouTube just search for Red Tape
Contact Us
  • Red Tape Busters Pty Ltd.
  • ABN 39 094 823 417
  • PO Box 3126
  • WARNER QLD 4500
  • Telephone 07 3882 2055
  • Facsimile 07 3882 2066
  • Email Address admin_at_redtapebusters.com.au

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