Importance of Digital Marketing

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• What is Digital Marketing ???
• Digital marketing is the promotion of your
  product/service via online or digital channels
  such as social media platforms.
• Businesses leverage digital channels such as
  Google search, social media, email, and their
  websites to connect with their current and
  prospective customers.
• While the Internet is the most popular and most
  closely channel associated with digital
  marketing, other include mobile apps, mobile
  instant messaging, electronic billboards, digital
  television, radio channels, and wireless text
  messaging.
• Digital marketing is also called as Internet
  marketing, e-marketing and web marketing and
  these alternative terms have varied through time.

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Importance Of Digital Marketing. Digital
marketing is important because via electronic
channels and by posting positive comments,
feedbacks about your company/product, you (and
your happy customers) can attract new customers
and build long-lasting relationship 1. More Cost
Effective 2. Use Content to Connect with
Customers 3. Increased Conversions 4. Encourage
Social Media Engagement 5. Get Ahead of Your
Competitors 6. Build Peoples Trust

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• Some of the major modules in digital marketing
  are as follows
• Content Marketing
• Search Engine Optimization
• Search Engine Marketing
• Social Media Marketing
• Social Media Advertising
• Email Marketing
• Marketing Automation
• Analytics
• Integrated Digital Marketing
• Branding
• Video Production

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5 Digital Marketing Trends 1. Twitter May Fall
While LinkedIn Rises. 2. AI Behavioral
Marketing Will Make Strides Together 3. Brands
Will Invest Heavily in Influencer Marketing 4.
New Advertising Formats Will Circumvent
Ad-Blocking Technology 5. Privacy Protection Will
Be a Major Priority Across the Globe
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Thank You
Contact Montek Learning Solutions, Biz
Integrated, 5th Floor, F wing,KK Market ,
Dhankawadi, Pune-Satara Road, Pune
411043 Maharashtra, India
hr_at_monteklearningsolutions.com
02041303300 / 7030924646
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