What Is Digital Marketing And How It Works For Small Business? - PowerPoint PPT Presentation

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What Is Digital Marketing And How It Works For Small Business?

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Founded by David Halpin, Halpin Digital is a digital marketing agency that cater especially the small business community with their digital marketing needs. – PowerPoint PPT presentation

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Title: What Is Digital Marketing And How It Works For Small Business?


1
What Is Digital Marketing And How It Works For
Small Business?
www.halpindigital.com
2
What Is Digital Marketing And How It Works For
Small Business? Unless you have been sleeping for
the last 15 years, you have seen that digital
content is ruling the market. From the burst of
Internet entertainment to new mobile
technologies, these ever increasing platforms
enable us a wider variety of options for play and
communication. They unlock a new path for
companies and brands to communicate with
consumers directly. This exhilarating new sphere
of digital marketing provides new
possibilities to connect with your customers at a
fraction of the cost of conventional marketing
practices. What is Digital Marketing? Digital
Marketing is a term that articulates the
integrated marketing services employed to entice,
engage, and convert clients online. Digital
Marketing makes use of more than one channel such
as social media, online advertising, search
engine optimization (SEO), content marketing,
influencer marketing, PPC, etc to assist brands
link up with customers and unveil the performance
of marketing programs in real-time.
3
How Digital Marketing Help Small Businesses? 1
 It connects you with customers over the
Internet  Those days are gone when people have
to go through a large volume of phone directories
or surf through pages after pages of broadsheets
to find info regarding a service or product. Now
80 of customers use the web to buy anything or
find information about any products. 2  It
generates higher conversion rates  Via this
channel, you can reach out to targeted audiences,
generate leads and accomplish as much as a 24
boost in conversion rates.  3  It generates
higher ROI from your campaigns  According
to HubSpot report, it was found that digital
marketing can assist small businesses to generate
better CPL (Cost-Per-Lead) in comparison to
conventional marketing approaches.
4
4  It connects you with the mobile users 
Mobile devices have developed from being a mere
substitutes of laptops PC into something thats
persuading their buying decisions.  90 of adults
in the US always have their mobile device within
reaching distance.  5  It earned peoples
faith  Digital Marketing leans on social-media
signals, social evidence and testimonials from
real customers. Customers who have previously
purchased, joined, or availed a service or
product advertised by specific business or
brands. It can assist in personalizing
advertising messages based on previous online
choices you have made.  90 of respondents
claimed they would trust information regarding a
specific brand, service or product if the
information comes from sources they know.
5
Conclusion Digital marketing proven strategies
and techniques offer not only more traffic but
highly targeted traffic that offers real-time
results. Targeting the right type of people that
offers the right type of outcomes is what digital
marketing is all about assuring survival for
your business. Allow Halpin Digital to
explain how a custom Digital Marketing
campaign will help your business reach the next
level. Set up your free consultation today. Get
in touch with us here Facebook  Linkedin  Insta
gram
Address Halpin Digital 269 Chittenden Road,
Clifton, NJ, USA Phone - 917-697-4383 Email -
David_at_HalpinDigital.com Web - http//www.halpindi
gital.com
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