"What are business cards?" (1) - PowerPoint PPT Presentation

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"What are business cards?" (1)

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Business cards are still used by many businesses to provide contact information to potential clients, especially when networking. – PowerPoint PPT presentation

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Title: "What are business cards?" (1)


1
Business cards
2
Business cards are cards bearing business
information about a company or individual.
cc Cristiano Betta - https//www.flickr.com/photo
s/45488928_at_N00
3
They are shared during formal introductions as a
convenience and a memory aid.
cc ibm4381 - https//www.flickr.com/photos/138369
48_at_N04
4
A business card typically includes the giver's
name, company or business affiliation and contact
information such as street addresses, telephone
number, fax number, e-mail addresses and website.
cc jontangerine - https//www.flickr.com/photos/7
770342_at_N02
5
Now they may include social media addresses such
as Facebook, LinkedIn and Twitter.
cc mkhmarketing - https//www.flickr.com/photos/9
3212162_at_N08
6
Construction
7
Business cards are printed on some form of card
stock
cc Phil Gyford - https//www.flickr.com/photos/35
034346050_at_N01
8
Some companies have gone so far as to trademark
their spot colors.
cc Viktor Hertz - https//www.flickr.com/photos/4
4302262_at_N08
9
Dimensions
10
There is no standard for the business card
dimensions.
cc Sean MacEntee - https//www.flickr.com/photos/
18090920_at_N07
11
Sharing dimensions with other cards makes storage
easier, for example banking cards and business
cards in Western Europe have almost the same size.
cc Sean MacEntee - https//www.flickr.com/photos/
18090920_at_N07
12
It typically features the company name at the top
in the largest print, followed by the job title
and then the name of the individual.
13
Other important contact information is usually
provided, such as business address, phone number
and fax number.
14
Special materials
15
Apart from common business cards made of paper /
card there are also special business cards made
from plastic, especially frosted translucent
plastic, crystal clear plastic, white or metallic
plastic
16
Other extraordinary materials are metal,
rubberized cards, rubber, magnets, poker chips,
wooden nickels, and even real wood.
cc Florian Eckerstorfer - https//www.flickr.com/
photos/15669293_at_N00
17
For the most part those special material business
cards are of standard format, sometimes with
rounded corners.
cc The Creative Exchange - https//unsplash.com/_at_
creativeexchange?utm_sourcehaikudeckutm_mediumr
eferralutm_campaignapi-credit
18
Business card software
19
Business cards can be mass-produced by a
printshop or printed at home using business card
software.
20
Such software typically contains design, layout
tools, and text editing tools for designing one's
business cards.
21
Most business card software integrates with other
software to eliminate the need of entering
contact data manually.
22
Web-to-print
23
Often this process is applied not only to
business cards, but also to letterheads,
notepads, labels and compliments slips.
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