5 Essential Things To Consider When Developing An E-Commerce Website

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Arctic Empire Inc.
5 Essential Things To Consider When Developing An
E-Commerce Website
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• E-commerce website development can be quite
  challenging and complicated. If you want to boost
  your sales pipeline, increase traffic, generate
  more leads, and grow your online business you
  should consider these things when developing your
  eCommerce website.
• E-commerce website development can be quite
  challenging and complicated. Aside from the
  website structure itself, there are a lot of
  other aspects that you need to take into
  consideration especially if you are working on a
  large-scale enterprise. Below are some of the
  most important (but often neglected) things that
  you have to keep an eye on when developing an
  e-commerce website.

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Properly organize your products
The main reason why you are putting up an
eCommerce website is to sell your merchandise,
right? Then, you have to make sure that your
products are properly organized and are neatly
designed. Highlight your products and add a
catchy yet truthful and concise description of
each of your products. You should also properly
indicate the other essential information
including the price.
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Make your website mobile-friendly

• Cross-platform mobile app development becomes
  more popular and the use of various mobile
  devices gets more widespread each passing day. In
  2017 statistics, more than 25 of the sales
  generated by eCommerce websites are made through
  mobile devices. A large portion of this
  percentage is done with the help of certain
  mobile apps.
• In order to cope up with these fast pacing
  developments, you need to see to it that your
  website does not only look great but is also
  mobile friendly and highly responsive. Make your
  website accessible across various devices. When
  designing your website, always keep in mind that
  your customers and visitors do not only use one
  platform and that cross-platform mobile
  development is essential. Make each aspect of
  your eCommerce site mobile-friendly, from
  navigation to product selection, and from
  checkout to payment.

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Add search box

• The search box widget is considered as among the
  most neglected parts of a website. Most online
  shoppers do not spend too much time going through
  each of the product pages. Make it easier and
  quicker for your customers to find the products
  they are looking for by categorizing your
  products accordingly and by adding the search box
  widget.

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Your website design should match your merchandise

• In order for your eCommerce site to work, you
  need to be consistent. Make sure that your site's
  design perfectly matches your products or
  services from color schemes and text to images
  and everything in between. For instance, if you
  are selling real estate properties, your website
  theme and design should look like one. A reliable
  web development company is able to come up with a
  design that will perfectly match your
  merchandise.

Product reviews and social proof

• For an eCommerce website that is relatively new,
  gaining the trust and confidence of customers is
  really challenging. Building trust can take time.
  To encourage your visitors to put their
  confidence in you, it is a wise idea to add
  product reviews or customer feedback feature on
  the product page.

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• While you can always write great reviews for your
  products and put them on your site, it is easy
  for your customers and visitors to treat them as
  just fabricated reviews. Make it easier for your
  customers to leave their comments, reviews, or
  feedback by adding this option right after each
  completed transaction.
• Those things listed above may seem to be really
  simple and useless at first look but they can
  actually make a difference. If you want to boost
  your sales pipeline, increase traffic, generate
  more leads, and grow your online business, you
  should not only focus on what's big and obvious
  but also on little details such as those
  mentioned above.

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CONTACT US

• Visit us
• 400 Cooper St 501
• Ottawa, ON, K2P 2H8
• Email us
• info_at_arcticempire.ca
• Say hello
• 1-888-440-2629 (toll-free)
• 613-422-2511 (local)