How Can Ecommerce Store Owners Create an App Like Amazon and Flipkart? - PowerPoint PPT Presentation

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How Can Ecommerce Store Owners Create an App Like Amazon and Flipkart?

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Title: How Can Ecommerce Store Owners Create an App Like Amazon and Flipkart?


1
How Can Ecommerce Store Owners Create an App Like
Amazon and Flipkart?
Every other person we see around us seems
to be in a profound relationship with ones
device especially mobile. Right from connecting
with people and playing games to shopping,
we have witnessed a paradigm shift in the
ways in which technology is used. Talking
about ecommerce, it wouldnt be wrong to say
that Mcommerce is the new commerce. It is
quite common for the customers to order things
from their mobiles rather than visiting a
brick and mortar store to buy what they want.
And it is absolutely convenient to do so looking
at the time and money you can save.
Fortunately or unfortunately, it comes as a
huge awakening call for the ecommerce store
owners who need to switch their focus to
mobile application development.
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Amazon and Flipkart are some of the best
examples of mobile apps becoming extremely
popular amongst customers due to
their user-friendly interface and multifaceted
functionalities. If you own a Magento Store,
it is important to have a mobile app for Magento
so that the customers can reach your brand
easily. The question is, how can an app like this
be created and what features it must have in the
frontend and backend to make it feasible to
use. If you are an entrepreneur willing to have
an intuitive ecommerce app, this piece of writing
may help. So here are some insights on creating
an app that works Know What You Want To
Sell Have you decided the type of products you
want to sell online? Do you want to start with
limited products and then go on to adding
other categories or are you ready to sell
a huge range of products? Talking about
Flipkart and Amazon, you should know that
both had started by selling books and thereafter
went on to add other products. Also, you must
have a clear idea about the market
scenario of the products that fall into
your forte. After deciding, you can add
those categories in your app. It is
advisable to start small and keep adding
categories once your business starts
expanding. Find Out About Your
Competitors Before you start designing your
app, it is must to know about your
competitors. Ask yourself questions like
Why should my customers
3
choose my brands app over others? Start
exploring different apps and find out which
are the most liked functionalities and
features in them. Read the reviews and comments
provided by different customers along with their
feedbacks. These things will teach you
what not to do with your app. Thereafter,
you can come up with a list of features that an
online shop like yours provides. Shortlist
the ones you like the best and make sure you
inculcate them into your app. However, make
sure you are unique from others in some way so
that you can build your USP. Take help from
business experts/analysts and start
brainstorming. Offer Smart Search
Options Customers love quick and refined
results. After opening your app, it is
unlikely for them to keep scrolling until
they find what they want. You can integrate an
open source enterprise search platform like Solr
to your Magento app which enables your
customers to conduct an advance search for
the product they want. By integrating this
functionality to your app, your customers will
find it easy to search for what they want right
from the app and order easily. A smart search
will definitely bring down the number of cart
abandonments resulting out of the inability to
find a particular product. Dont Overwhelm A
minimalistic approach is must with an
app. Offering too many functionalities
thinking that My customers will love it!
often comes across as a wrong decision.
A cumbersome, loud and confusing
application can invite several dislikes. So
it is better to display lesser
4
products and have a neat looking app. As
mentioned above, you can focus on the major
features of the app like easy login or product
search option. Also, keep the payment simple
and customer forms short so there are lesser
cart abandonments. Have An Intuitive
Backend There are several backend Android and
iOS based mobile apps available for the
entrepreneurs so that they can handle their
inventory, check order details, track order
fulfillments and manage all the aspects of their
ecommerce store whenever they want from their
devices. So along with a nice front end app
that you provide your customers, make sure
you also get a good quality inventory or admin
application. This will help you streamline your
business processes and run your business
smoothly. Be Available For Help Good support
facility forms the crux of any business.
Make sure your customer support team can be
reached at the click of a button. Provide an
option of help in your app and make sure you
render an outstanding support so that your
customers feel valued. By doing so, you will make
your app reliable and more welcomed for people.
After your app gets up and running, you can add
features like customer reviews, feedbacks and
ratings. Let your customers provide their
feedbacks on your app. Thereafter, you can enlist
the pain points and make enhancements with your
app.
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On A Final Note After keeping the above tips on
creating an Ecommerce App like Amazon and
Flipkart, you can start researching on a company
that can help you develop a mobile app for
Magento. Ask for quotations and development costs
from different companies and look at the
UX/UI design services being offered by them.
Approach a company that deems right to serve your
needs. If you are a start up business,
there might be a possibility that your
budget is limited. And it is not necessary
for you to have a fully functional and
classy looking app from the beginning. Start
small and keep upgrading from time to time
so that you can reach out to your
customers in the best possible way. So what
keeps you waiting? Now is the right time if you
want to make your business reach the
fingertips of your customers. What features
would you want your business app to have? Feel
free to share with us!
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