Small Business and Big Data with Thinklayer - PowerPoint PPT Presentation

Loading...

PPT – Small Business and Big Data with Thinklayer PowerPoint presentation | free to download - id: 882037-NzQwM



Loading


The Adobe Flash plugin is needed to view this content

Get the plugin now

View by Category
About This Presentation
Title:

Small Business and Big Data with Thinklayer

Description:

Big data is powering business decisions across corporate boardrooms throughout the world. Every new product, feature or business these days is built on a foundation of big data-driven actionable insights. – PowerPoint PPT presentation

Number of Views:3

less

Write a Comment
User Comments (0)
Transcript and Presenter's Notes

Title: Small Business and Big Data with Thinklayer


1
Small Business and Big Data with Thinklayer
2
  • Big data is powering business decisions across
    corporate boardrooms throughout the world. Every
    new product, feature or business these days is
    built on a foundation of big data-driven
    actionable insights.
  • Earlier, the use of Big Data was limited to
    Fortune 500 giants but now, with the rise of
    affordable big data analytics tools and the rise
    of cost-effective data sources, Big Data is
    accessible to Small and Medium sized Enterprises
    (SMEs).

End to End Business Solutions Companies
3
  • But the rate at which SMEs are adopting Big Data
    is critically low. To survive the competition, to
    make more informed decisions and to grow, SMEs
    need to harness the possibilities presented by
    Big Data.
  • SMEs can use existing and future Big Data
    capabilities to zero-in on current trends that
    are shaping their markets for more informed
    decisions, analyze their data against their
    competitors to get an edge over the competition
    and identity future market trends and prepare
    their strategies accordingly. This and so much
    more is now possible with Big Data.
  • Big Data can provide the same opportunities and
    avenues of growth and expansion to SMEs, like it
    does to big corporates. In fact, SMEs have an
    advantage that big corporations dont have. SMEs
    operate on the more flexible frame than most of
    the Fortune 500. This means they are in a better
    position than big corporates to implement
    business decisions gained from the actionable
    insights made available by Big Data.
  • So lets go over some of the ways in which SMEs
    can benefit from Big Data
  • 1. Know Customers Better  Big Data allows SMEs
    to know their customers and their audience
    better. Using Big Data, SMEs can analyze why
    customers buy, how they buy, when they buy and
    what do they prefer. But this is not all. SMEs
    can get in-depth analytics data on their
    customers purchase history and preferences, and
    plan their product strategies accordingly.
    Analyzing social media data could also give SMEs
    insight into how their customers are connected
    with their brand. The possibilities are endless.

4
Data Visualization Services Provider
5
  • 2. Zero-in On Trends  Using Big Data analytics,
    SMEs can study their own data with the market
    data and the data on their competition, and
    identify patterns and trends. This will give them
    a greater insight into the market landscape and
    identity and implement future growth strategies.

Business Intelligence Solutions
6
  • 3. Tweak Operations  Big Data allows SMEs to
    study their own company in depth, against current
    and historical performance. This will allow them
    to zero in on loops and gaps that are having an
    adverse effect on business growth and tweak their
    operations accordingly. This will go a long way
    in improving the operational performance of the
    company and setting it on the path of growth.
  • 4. Study Competition  Sometimes, the greatest
    business insights come from studying the
    competition, to find out what they are doing and
    how to perfect it for ones own success. With the
    easy availability of data, SMEs can study their
    competition in depth and identify threats or
    strategies that might give them an over the
    competition.
  • Thinklayer offers state-of-the-art Big Data
    Analytics Services to Fortune 500s and SMEs,
    helping them to reach insights that drive
    business growth. Know more here.
  • Contact Us-
  • Email - hi_at_thinklayer.com
  • Call Us - 1 4156599 036, 91 9784266896
  • Web - https//thinklayer.com/
About PowerShow.com