Responsive Web Design is BAD for SEO? - PowerPoint PPT Presentation

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Responsive Web Design is BAD for SEO?

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Implementing Search Engine Optimization elements in responsive web design can be harmful sometimes. So, web design as being good or bad for SEO is injudicious. – PowerPoint PPT presentation

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Title: Responsive Web Design is BAD for SEO?


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Responsive Web Design Is BAD FOR SEO ? 
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When Responsive Layout Increases Load Time
Significantly.
We already know that speed is a ranking factor
for SEO, but we also know that Google wants to
send searchers to the best possible experience.
Mobile URLs could be the best option for SEO,
depending on your circumstances.
3
When Desktop Website Does Not Contain Categories
Mobile Searchers Are Looking For
The desktop website doesnt have information on
mobile content like mobile wallpaper or apps. Why
should it, in fact, when desktop searchers by and
large arent looking for those things?
4
When Desktop Website Does Not Contain Keywords
Mobile Searchers Are Using
Google may have announced their preference for
responsive Web design, but they also tell
webmasters in their Webmaster Guidelines
In cases where mobile searchers and desktop
searchers are using different keywords, the best
option for SEO is the option that brings more
qualified traffic separate sites with targeted
keywords.
5
When Responsive Layout Increases Load Time
Significantly
We already know that speed is a ranking
factor for SEO but we also know that Google wants
to send searchers to the best possible experience.
Apart from the ranking factor of page speed, this
could increase your bounce rate and/or decrease
your conversions.
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66
Of users find mobile sites through a search
engine.
79
Of mobile searchers say they are likely to go
back to search and look elsewhere.
Now of course, if you were just providing a
desktop site that makes a user pinch and zoom to
perform simple actions, providing a responsive
site is a step up from that
7
When Target Audience Primarily Uses Feature Phones
When It Prevents Product Innovation That Improves
The User Experience
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Contact Us
Sxope Consolidate
  • 12/14 Brook street, Everton park, 4053 QLD,
    Australia
  • 0411 382 967
  • sales_at_sxope.com.au

9
Thank You..!
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