eCommerce Website Design Trends 2017 - PowerPoint PPT Presentation

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eCommerce Website Design Trends 2017


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Title: eCommerce Website Design Trends 2017

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eCommerce Website Design Trends in 2017
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In todays fast-changing eCommerce world, its
challenging for any Web Designer to predict the
future. Whats new today may be outdated
tomorrow! To deliver customers a seamless
shopping experience and also put yourself one
step ahead of the competition, you as a designer
need to constantly assess the merits of current
Mobile Friendly eCommerce Web Design
This is the top most eCommerce Web Design Trend
in 2017. Improving the eCommerce site for mobile
devices is a necessary trend in light of the fact
that with the development of mobile users, mobile
Web-based shopping time now surpasses laptop/PC
online shopping time. Having a mobile-friendly
site is a must.
Images are far more fascinating and time-saving
than text boxes this is just one reason why
tiled navigation is becoming increasingly famous
among ecommerce websites. Rather than the
traditional top navigation bar were habitual to
looking at, ecommerce websites are implementing
preview in the form of tiles. Using image tiles
instead of lists diminishes the possibility of
getting lost and gives users a preview of what
theyre going to see.
Hidden Menus
Hidden menus, most commonly a variation on
hamburger menus, have become tremendously popular
due to cleaning up of a lot of clutter on
eCommerce sites. Initially they were designed for
use on mobile, but increasingly theyre making
their way into desktop designs.
Large Flexible Typography
Content is certainly king, but the way you
represent the content demonstrates how powerful
the king really is! Just like 2015, 2016 will be
a notable year for large responsive typography
that works great on all kinds of devices ranging
from a small screen mobile, to a large desktop
Material Design
Material it is the visual language and the
whole design philosophy baby which was born from
the Google bosom last year. Though this design
style only now become a bit structured and really
clear as for users as for designers. A promotion
punch from its creators already made this design
style a game-changer.
Larger and Bigger Backgrounds
Video backgrounds and larger pictures have
already become an ongoing trend of current
e-commerce websites which were designed in 2015.
However, there are few more stores which need to
follow this trend. This actually helps brands in
telling their product stories and also attracts
the attention of the users towards some special
service or product. It is, therefore the best
practice to customize backgrounds for each unique
customer as per their preferences.
Flat Design Evolution
Flat design has been a huge hit, but its
popularity has started to decrease, and this
trend is sure to continue in 2017. With the
ascension of the virtual reality technology, the
material design patterns we are used to be
getting more complex. This evolution will
inevitably result in more creative
multi-dimensional schemes that charm the viewer
on many levels. Experts predict that the card
layout, one of the hottest trends of the moment,
will remain strong for mobile devices. However,
as its not very effective for large screens, we
should expect some more creative patterns in this
GIF Pictures
A GIF is actually a still picture, a photograph
to which a small, repeating computer animation
has actually been included. The effect is a type
of mini-video experience a lot more subtle
compared to the animations on Ling's Cars,
however still attracting.
Long Scroll
It is already a trend for quite a long time and
almost everyone is accustomed to long scrolls
thanks to mobile devices. Clicking in a mobile
device can be an issue, but the scrolling is so
habitually that you understand it on a hunch.
Responsive Design
This is a prerequisite feature for any online
store and it is extremely necessary for the
website to be not only mobile-friendly but it
should also be displayed perfectly on any smart
device. Browsing through high-resolution devices
and shopping through them has become the latest
trend and hence your website design should
perfectly open on all sorts of browsers and
Some Bonus eCommerce Web Design Trends for 2017
Enough Payment Options means all Payment
Options Minimalistic and Flat Design
Customer Support Through Live Chat Hamburger
menus are moving to one side (Left side) More
sites will use hidden (hamburger) menus. This has
been the trend for a couple of years and it will
become more popular Long Scrolls and Lazy
Loading Large Images, Buttons and Icons
If you are planning to start your online
business, then remember these trends before you
start. If you have any suggestion let us know in
the comments section below.
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