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Want to Market Your Own Website? Know How

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SEO (Search Engine Optimisation) refers to the enhancing the website in such a way that it ranks on the top page in SERP. – PowerPoint PPT presentation

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Title: Want to Market Your Own Website? Know How


1
Want to Market Your Own Website? Know How
  • By Sarah Smith
  • Web Design City

2
  • For a good looking website, you might have done a
    lot of hard work by doing content writing,
    designing and development etc, but still you are
    not able to generate enough business through your
    website.
  • Due to this, you might be under depression. But
    now, this is not going to happen for the new and
    budding websites as well as the businesses
    looking for growth and profits.

3
  • Thus I have tried to mention some useful yet
    easiest ways on how to make your business visible
    through the website-
  • Get into Social Media
  • Devote Quality Time in SEO
  • Focus More on Content Marketing
  • Involve in Video Marketing
  • Dont Forget Remarketing
  • Run Effective PPC Campaigns

4
Get into Social Media
5
  • In the present generation, social media
    networking plays a significant role in making
    your website more aware to the masses. It is
    thereby necessary to make accounts in each and
    every social media like Facebook, Twitter,
    LinkedIn, StumbleUpon etc. in order to promote
    the goods or services that are on offer by the
    company.

6
Devote Quality Time in SEO
7
  • SEO (Search Engine Optimisation) refers to the
    enhancing the website in such a way that it ranks
    on the top page in SERP. (Search Engine Result
    Page) To make this happen, many techniques can be
    used that could give you a better ranking. It is
    also important to abide by the rules of the
    search engines otherwise your website could be
    spammed. SEO is a free yet lengthy process in
    ranking the website, but in the long run it could
    be a boon as most of the clicks generated
    organically.

8
Focus More on Content Marketing
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  • A website is incomplete without content. Thus it
    is very important to get involved in high quality
    and engaging content to attract more and more
    visitors to go through the website. The content
    must be written in such a way that, its unique
    and delivers useful information to its readers.
    The headings and the titles must be attractive
    enough to grab the visitors to browse through the
    page. Even the Search Engine giant Google prefers
    those websites that has a long as well as a new
    content.

10
Involve in Video Marketing
11
  • Videos are considered as a best source of rich
    media in a website. Making use of more and more
    videos in the website either through blogs or
    articles will make the site to gain newer visits
    to the website. One can also upload the videos
    into various platforms out of which the most
    important one is the YouTube and promote it
    further using your keyword for.

12
Dont Forget Remarketing
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  • For any business to carry on for a longer period
    of time, it is necessary to follow-up your
    customers. This in fact saves the IP Address of
    the visitors and thus follows on each and every
    website where the person is visiting. This is
    mainly done in order to make the visitor click
    and buy the product or services and complete one
    lead.

14
Run an Effective PPC Campaign
15
  • PPC refers to Pay Per Click. With the help of PPC
    Advertising, you can use internet advertising
    such as Google Adwords in order to position your
    company advertisement near the top of the search
    results for the chosen key words. The amount you
    have to pay to Google for making your
    advertisement live is based on the number of
    times people click your ads and how popular the
    bid is for that specific keyword. You can also
    cap your budget, so that your bill does not get
    too expensive if more people click on your ad
    than you expected.

16
Thank You!
  • Web Design City
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