5 Easy Tips for Leading in Local Search for 2017 - PowerPoint PPT Presentation


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5 Easy Tips for Leading in Local Search for 2017


In this absolute competitive world you must follow some useful Local SEO tactics for spreading your local business in your locality. By applying these tactics you will be benefited for your local business. – PowerPoint PPT presentation

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Title: 5 Easy Tips for Leading in Local Search for 2017

5 Easy Tips for Leading in Local Search for 2017
Instructions for use
  • SEO strategies are changing over times in
    previous those rules or methods were considered
    as best practices of SEO at present most of them
    are not so helpful for achieving good ranks. So
    you have to adopt the new tactics for surviving
    in this competitive era. Same thing is applicable
    for local SEO too. If you are doing business in
    your locality and targeting only local audiences
    then local SEO is a crucial factor for your
    success. You have to implement fruitful Local SEO
    tactics not only for getting good ranking, but
    also overcoming your competitors.

  • Lets Now let us see, what are effective
    techniques which can give your business a boost
    in local search?

5 Effective Techniques Are
  1. Title Meta Description
  2. Local Directories and Classified ads
  3. Google My Business
  4. Online Reviews
  5. Structured Data

1. Title Meta Description
  • Writing a proper title and meta description is a
    mastery of SEO world, as the title and
    descriptions summarize your entire webpage.
    Google accepts the length of title tag in between
    50 to 60 and description in between 160 to 200
    characters. You should be careful about length as
    if your title or description exceeds required
    characters then some portions will be truncated
    by Google which looks really unprofessional. For
    local business you can put your business city or
    locality name in your title tag, just for example
    Top Mobile App Development Company in Toronto.
    Then there is a chance for getting better rank in
    local search.

2. Local Directories and Classified ads
  • As most viewers conduct local searches over
    search engine, so it is important to enlist your
    business properly in top ranked local business
    directories, just like Yelp, Hot frog, Xing,
    Yellow pages, Crunch base etc.  If you add your
    business with correct information in these
    mentioned directories it can be a successful
    step for local SEO. Besides that classified
    posting with proper NAP (your businesss name,
    address and phone number) is very useful
    strategy which make your business more popular
    to your targeted local customers. Local people
    will contact with you for consuming your
    services it is a positive and important
    indicator for business lead generation.

3. Google My Business
  • The name Google is a pillar of entire SEO
    world. In maximum cases SEO Experts of Top Ranked
    Company follows those SEO tactics which are
    recommended by Google. So listing your own
    business in Google, My Business Directory is how
    much effective for your local business should not
    be explained. For claiming your business check
    Google my business page and enter proper

4. Online Reviews
  • Now days most people believe in online reviews
    and maximum number of internet searchers will
    place a review if they are asked. Reviews from
    your businesss Facebook page and Google My
    Business are very important. In this social media
    era from youth to old, everyone is following
    Facebook. If they see any positive reviews of
    your business then they might have a positive
    impact on your business, they might be interested
    for your product or service positively. On the
    other hand, receiving reviews from Google My
    business as it is displayed in Search engine
    Result Page. Google also notes that
    high-quality, positive reviews from your
    customers will improve your businesss
    visibility, this means that reviews may be an
    influencing factor for getting rankings.

5. Structured Data
  • Google always prefer you for using
    structured data markup as it more accurately
    makes understand crawlers regarding your website
    content. Besides Google structured data can
    attract viewers also as it always presents
    additional information about your business. So by
    implementing structured data markup you may have
    more customers for your local business.  

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