How to Get Traffic to Your Shopify Store? - PowerPoint PPT Presentation

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How to Get Traffic to Your Shopify Store?

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Owning a Shopify store demands creative and new ideas to drive more traffic to it. This can be a challenge. However, you will always find answers to your questions once you have a clear understanding of the current market requirements and the moves of your competitors. – PowerPoint PPT presentation

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Title: How to Get Traffic to Your Shopify Store?


1
How to Get Traffic to Your
Store?
Source MILKBOTTLELABS.COM
2
You will always find answers to your questions
once you have a clear understanding of the
current market requirements and the moves of your
competitors.
Owning a Shopify store demands creative and new
ideas to drive more traffic to it. This can be a
challenge.
3
Shopify provides you with more than 1,100 apps
for you to add various functions to your Shopify
e-commerce website. These apps are extremely
useful for automating daily tasks,
administration, accounting, shipping, fulfilment,
customer service, inventory management and more.
Shopify App Store
4
Social media is increasingly being used for
customer relationship and group discussions. If
you are a beginner, an easy way to begin could be
via Pinterest, since you will just have to set up
a board and invite all customers to participate
by posting their comments and likes.
Social Media
For More Info Click Here
5
More than 60 of people who receive emails with
offers tend to subscribe to them. Interestingly,
email subscription is capable of giving an ROI of
about 4,300, based on the reports of Direct
Marketing Association.
Email Subscribers
6
Creating an original blog with value-driven
content can drive traffic through multiple
channels along with improving the SEO ranking and
social presence of your e-commerce store. It is
the best way to build brand awareness and
credibility, especially if yours is a new
business.
Have your blog and store in the same domain to
maximize conversions.
Creating Blogs
For More Info Click Here
7
Customers wants to buy a product and just
because they do not know how it would work or
look while in use, they abandon the decision. In
such cases, if you can publish videos on how to
use your products, it would certainly boost the
number of buyers.
YouTube is the second in the list of largest
search engines, using it would also bring your
some SEO advantage. 
PRODUCT 
8
It is natural for anyone to look for customer
reviews to see how your products do in real life.
Integrating reviews to the Shopify store can
increase your conversion rates by up to 76, says
online magazine Internet Retailer.
There are two reasons for this the first being
reviews acting as a social proof to the potential
buyers and second being the improved SEO ranking.
For More Info Click Here
9
Do Market Research 
Spend some time researching the demand of your
products in the market, which includes
researching the keywords, keeping updated with
social media trends and geographic validation.
For More Info Click Here
10
Entertain Visitors
Create interesting Instagram feeds, being active
on Facebook and Twitter, and creating prominent
like or follow buttons on your website
homepage are effective ways of engaging your site
visitors.
Engaging visitors is not just about getting email
subscriptions. Rather, it is about directing them
to the right places that will eventually get you
leads and sales.
11
Reduce Abandoned Carts
Reduce Abandoned Carts
Make use of tools like Abandonment Protector,
which detects customer behaviours and sends
automated recovery emails with new offers, if any.
Study of Baymard Institute reveals that around
67.45 of the shopping carts are abandoned before
completion of the process. It means loss of a
significant amount of business that you just
cant ignore. 
For More Info Click Here
Get the list of abandoned carts and shoot emails
to each one of the users, encouraging them to
complete the purchase.
12
You ought to promote the contest by communicating
the same to all your subscribers encouraging
them to share it with others
Competitions
One of the most enticing ways to attract traffic
to your store is to organize contests of high
value. This would make people share the same with
their friends.
13
There are many ways to drive traffic to your
Shopify store. You must identify what works for
your business though it would require time and
effort to perform the required research and
trials. Make use of the Shopify blogs and app
store to equip yourself with more knowledge and
insight to ensure your store aligns with new
market trends and developments while focusing on
improving customer experience and customer
engagement
Source Milkbottlelabs
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