BUS 235 Course Inspiring Minds/tutorialrank.com - PowerPoint PPT Presentation


Title: BUS 235 Course Inspiring Minds/tutorialrank.com


1
BUS 235 Course Inspiring Minds/tutorialrank.com
The Best way to predict the Future is to create
it.....To Best way....
www.tutorialrank.com
2
BUS 235 Course Inspiring Minds/tutorialrank.com
ASHFORD BUS 235 Entire Course For more course
tutorials visit www.tutorialrank.com   ASHFORD
BUS 235 Week 1 DQ 1 Marketing Trends ASHFORD BUS
235 Week 1 DQ 2 Customer Needs and Wants ASHFORD
BUS 235 Week 2 DQ 1 Market Research
3
BUS 235 Course Inspiring Minds/tutorialrank.com
ASHFORD BUS 307 Entire Course
For more course tutorials visit www.tutorialrank.c
om   ASHFORD BUS 307 Week 1 DQ 1 Value
Index ASHFORD BUS 307 Week 1 DQ 2 Business
Mapping of Processes ASHFORD BUS 307 Week 2 DQ 1
Gantt vs Network Based Approach
4
BUS 235 Course Inspiring Minds/tutorialrank.com
BUS 235 Week 1 DQ 1 Marketing Trends
For more course tutorials
visit www.tutorialrank.com   Marketing Trends 
Consider the broad changes occurring in
marketing today and identify themes that you
believe are emerging from these changes. Can
these themes and changes be related to societal
forces? How? Provide examples of
5
BUS 235 Course Inspiring Minds/tutorialrank.com
BUS 235 Week 1 DQ 2 Customer Needs and Wants
For more course tutorials
visit www.tutorialrank.com   Customer Needs and
Wants  Marketing has often been defined in terms
of satisfying customers needs and wants
however, marketing critics argue that marketing
can be unethical by creating needs and wants that
did not exist before. Marketing
6
BUS 235 Course Inspiring Minds/tutorialrank.com
BUS 235 Week 2 DQ 1 Market Research
For more course tutorials
visit www.tutorialrank.com   Market Research 
Describe methods you would use to analyze one of
these three different markets consumer,
industrial or international markets. What
challenges would you face to ensure accurate data
gathering in the market and what recommendations
would you make to overcome those challenges? 
Respond to at least two of your
7
BUS 235 Course Inspiring Minds/tutorialrank.com
BUS 235 Week 2 DQ 2 Customer Loyalty
For more course tutorials
visit www.tutorialrank.com   Customer Loyalty 
Successful companies recognize that high
satisfaction leads to high customer loyalty.
Provide an example of a company to which you are
loyal in terms of buying products or services.
What marketing actions does the company take to
promote your loyalty and satisfaction?   Respond
to at least two of your classmates postings.
8
BUS 235 Course Inspiring Minds/tutorialrank.com
BUS 235 Week 3 DQ 1 Branding Debate
For more course tutorials
visit www.tutorialrank.com   Branding Debate 
Take a position on one of the following
statements a) All brands have a limited life as
indicated by the product life cycle and will slip
or disappear. b) There is no reason why a
successful brand cant live forever.  Provide
examples to su
9
BUS 235 Course Inspiring Minds/tutorialrank.com
BUS 235 Week 3 DQ 2 New Product Development
For more course tutorials
visit www.tutorialrank.com   New Product
Development  Have you ever had a need for or
interest in a new product or service that you
wish someone had developed? Identify what you
believe could be a new product or service and why
you think it would be successful. Is the
10
BUS 235 Course Inspiring Minds/tutorialrank.com
 BUS 235 Week 4 DQ 1 Price and Ethics
For more course tutorials
visit www.tutorialrank.com   Price and Ethics 
Discuss the ethics of pricing products to match
the value that consumers are willing to pay for
products (e.g., 2.50 bottle of water, 150
running shoes, etc.). Is it unethical to charge
high prices when the cost of making a product is
significantly less than the retail price? 
Provide examples. Respond to at least two of your
classmates postings.
11
BUS 235 Course Inspiring Minds/tutorialrank.com
BUS 235 Week 4 DQ 2 Service Marketing
For more course tutorials
visit www.tutorialrank.com   Service Marketing 
Identify the differences between product and
service marketing. For example, how does Ashford
market its services (education) differently than
businesses offering products such as the retail
store you visited in week three? Respond to at
least two of your c
12
BUS 235 Course Inspiring Minds/tutorialrank.com
BUS 235 Week 5 DQ 1 Super Bowl Advertising
For more course tutorials
visit www.tutorialrank.com Super Bowl
Advertising  Super Bowl commercials cost
millions of dollars (as an example, companies
paid an average of 2.6 million for 30 seconds of
airtime in Super Bowl XLIV for the chance to
reach a projected audience of 90 million viewers
worldwide). View the latest Super Bowl ads
13
BUS 235 Course Inspiring Minds/tutorialrank.com
BUS 235 Week 5 DQ 2 AMA For
more course tutorials visit www.tutorialrank.com  
AMA  Visit the American Marketing Association,
AMA, website and review the statement of ethics.
Identify two companies that you believe integrate
corporate social marketing in their overall
strategic marketing plan. Provide examples.
Respond to at least two of your classmates
postings. 
14
BUS 235 Course Inspiring Minds/tutorialrank.com
BUS 235 Week 5 Final Paper The Marketing Mix
(Amazon) For more course
tutorials visit www.tutorialrank.com   Week 5
Final Paper The Marketing Mix Select an
existing product and identify its target market.
Describe how each variable of the marketing mix
(product, price, place, and promotion) is being
executed. Address at least three elements of each
variable.
15
BUS 235 Course Inspiring Minds/tutorialrank.com
BUS235 Week 3 Assignment Retail Store (Walmart)
For more course tutorials
visit www.tutorialrank.com     Week 3 Assignment
Visit any retail establishment of your choice
in order to gain specific knowledge about the
marketing activities of the operation. Provide a
2-3 page report on your visit using at least two
references (one reference to be the textbook) to
support your analysis. Suggested areas to analyze
include
16
BUS 235 Course Inspiring Minds/tutorialrank.com
The Best way to predict the Future is to create
it.....To Best way....
www.tutorialrank.com
View by Category
About This Presentation
Title:

BUS 235 Course Inspiring Minds/tutorialrank.com

Description:

BUS 235 Course Inspiring Minds/tutorialrank.com – PowerPoint PPT presentation

Number of Views:3
Slides: 17
Provided by: azalea48
Category:

less

Write a Comment
User Comments (0)
Transcript and Presenter's Notes

Title: BUS 235 Course Inspiring Minds/tutorialrank.com


1
BUS 235 Course Inspiring Minds/tutorialrank.com
The Best way to predict the Future is to create
it.....To Best way....
www.tutorialrank.com
2
BUS 235 Course Inspiring Minds/tutorialrank.com
ASHFORD BUS 235 Entire Course For more course
tutorials visit www.tutorialrank.com   ASHFORD
BUS 235 Week 1 DQ 1 Marketing Trends ASHFORD BUS
235 Week 1 DQ 2 Customer Needs and Wants ASHFORD
BUS 235 Week 2 DQ 1 Market Research
3
BUS 235 Course Inspiring Minds/tutorialrank.com
ASHFORD BUS 307 Entire Course
For more course tutorials visit www.tutorialrank.c
om   ASHFORD BUS 307 Week 1 DQ 1 Value
Index ASHFORD BUS 307 Week 1 DQ 2 Business
Mapping of Processes ASHFORD BUS 307 Week 2 DQ 1
Gantt vs Network Based Approach
4
BUS 235 Course Inspiring Minds/tutorialrank.com
BUS 235 Week 1 DQ 1 Marketing Trends
For more course tutorials
visit www.tutorialrank.com   Marketing Trends 
Consider the broad changes occurring in
marketing today and identify themes that you
believe are emerging from these changes. Can
these themes and changes be related to societal
forces? How? Provide examples of
5
BUS 235 Course Inspiring Minds/tutorialrank.com
BUS 235 Week 1 DQ 2 Customer Needs and Wants
For more course tutorials
visit www.tutorialrank.com   Customer Needs and
Wants  Marketing has often been defined in terms
of satisfying customers needs and wants
however, marketing critics argue that marketing
can be unethical by creating needs and wants that
did not exist before. Marketing
6
BUS 235 Course Inspiring Minds/tutorialrank.com
BUS 235 Week 2 DQ 1 Market Research
For more course tutorials
visit www.tutorialrank.com   Market Research 
Describe methods you would use to analyze one of
these three different markets consumer,
industrial or international markets. What
challenges would you face to ensure accurate data
gathering in the market and what recommendations
would you make to overcome those challenges? 
Respond to at least two of your
7
BUS 235 Course Inspiring Minds/tutorialrank.com
BUS 235 Week 2 DQ 2 Customer Loyalty
For more course tutorials
visit www.tutorialrank.com   Customer Loyalty 
Successful companies recognize that high
satisfaction leads to high customer loyalty.
Provide an example of a company to which you are
loyal in terms of buying products or services.
What marketing actions does the company take to
promote your loyalty and satisfaction?   Respond
to at least two of your classmates postings.
8
BUS 235 Course Inspiring Minds/tutorialrank.com
BUS 235 Week 3 DQ 1 Branding Debate
For more course tutorials
visit www.tutorialrank.com   Branding Debate 
Take a position on one of the following
statements a) All brands have a limited life as
indicated by the product life cycle and will slip
or disappear. b) There is no reason why a
successful brand cant live forever.  Provide
examples to su
9
BUS 235 Course Inspiring Minds/tutorialrank.com
BUS 235 Week 3 DQ 2 New Product Development
For more course tutorials
visit www.tutorialrank.com   New Product
Development  Have you ever had a need for or
interest in a new product or service that you
wish someone had developed? Identify what you
believe could be a new product or service and why
you think it would be successful. Is the
10
BUS 235 Course Inspiring Minds/tutorialrank.com
 BUS 235 Week 4 DQ 1 Price and Ethics
For more course tutorials
visit www.tutorialrank.com   Price and Ethics 
Discuss the ethics of pricing products to match
the value that consumers are willing to pay for
products (e.g., 2.50 bottle of water, 150
running shoes, etc.). Is it unethical to charge
high prices when the cost of making a product is
significantly less than the retail price? 
Provide examples. Respond to at least two of your
classmates postings.
11
BUS 235 Course Inspiring Minds/tutorialrank.com
BUS 235 Week 4 DQ 2 Service Marketing
For more course tutorials
visit www.tutorialrank.com   Service Marketing 
Identify the differences between product and
service marketing. For example, how does Ashford
market its services (education) differently than
businesses offering products such as the retail
store you visited in week three? Respond to at
least two of your c
12
BUS 235 Course Inspiring Minds/tutorialrank.com
BUS 235 Week 5 DQ 1 Super Bowl Advertising
For more course tutorials
visit www.tutorialrank.com Super Bowl
Advertising  Super Bowl commercials cost
millions of dollars (as an example, companies
paid an average of 2.6 million for 30 seconds of
airtime in Super Bowl XLIV for the chance to
reach a projected audience of 90 million viewers
worldwide). View the latest Super Bowl ads
13
BUS 235 Course Inspiring Minds/tutorialrank.com
BUS 235 Week 5 DQ 2 AMA For
more course tutorials visit www.tutorialrank.com  
AMA  Visit the American Marketing Association,
AMA, website and review the statement of ethics.
Identify two companies that you believe integrate
corporate social marketing in their overall
strategic marketing plan. Provide examples.
Respond to at least two of your classmates
postings. 
14
BUS 235 Course Inspiring Minds/tutorialrank.com
BUS 235 Week 5 Final Paper The Marketing Mix
(Amazon) For more course
tutorials visit www.tutorialrank.com   Week 5
Final Paper The Marketing Mix Select an
existing product and identify its target market.
Describe how each variable of the marketing mix
(product, price, place, and promotion) is being
executed. Address at least three elements of each
variable.
15
BUS 235 Course Inspiring Minds/tutorialrank.com
BUS235 Week 3 Assignment Retail Store (Walmart)
For more course tutorials
visit www.tutorialrank.com     Week 3 Assignment
Visit any retail establishment of your choice
in order to gain specific knowledge about the
marketing activities of the operation. Provide a
2-3 page report on your visit using at least two
references (one reference to be the textbook) to
support your analysis. Suggested areas to analyze
include
16
BUS 235 Course Inspiring Minds/tutorialrank.com
The Best way to predict the Future is to create
it.....To Best way....
www.tutorialrank.com
About PowerShow.com